Corporate Risks Related to Involvement in International Trade

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F46747885%3A24310%2F15%3A00002820" target="_blank" >RIV/46747885:24310/15:00002820 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Result language
angličtina
Original language name
Corporate Risks Related to Involvement in International Trade
Original language description
This paper is based on thorough research of both domestic and foreign professional literature sources, and also of source materials published in scientific databases. It deals with the issue of B2B trade specialized company entering a foreign market. Inthe theoretical part this material examines specific conditions of companies located close to Germany, with potential to enter the German market. Analyses are presented suitable to identify the target segment. The situational analysis is followed by presentation of possible entries in foreign markets, and the related risks. In its practical part this contribution uses case study as one of the methods of quantitative research to follow an entry of a Czech company in German market near the border.
Czech name
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Czech description
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Project
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Continuities
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Publication year
2015
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection
Opportunities and threats to current business management in cross-border comparison 2015
ISBN
978-3-86367-038-2
ISSN
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e-ISSN
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Number of pages
10
Pages from-to
127-138
Publisher name
GUC - Verlag der Gesellschaft für Unternehmensrechnung und Controlling
Place of publication
Chemnitz
Event location
Plzeň
Event date
Jan 1, 2015
Type of event by nationality
EUR - Evropská akce
UT code for WoS article
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