Using of Social Media in Recruitment: a Case of Small And Medium Sized Enterprises in Europe

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F46747885%3A24310%2F18%3A00005632" target="_blank" >RIV/46747885:24310/18:00005632 - isvavai.cz</a>

Result on the web

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DOI - Digital Object Identifier

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Result language

angličtina

Original language name

Using of Social Media in Recruitment: a Case of Small And Medium Sized Enterprises in Europe

Original language description

Nowadays, using of social media such as LinkedIn or Facebook has given SMEs a cost-effective way of interacting with and identifying potential employees. Previous research confirmed that HR specialist and job seekers more and more often use social media to assist them in their job searches. Human resource management in general was identified as specific in small and medium sized companies comparing to large companies. The paper aims to introduce using of social media in HR processes, mainly in recruitment from perspective of small and medium sized enterprises. In the first part it provides a literature overview on this topic as well as inform about results of previous studies introducing this topic. It analyses possi-bilities and advantages and disadvantages of using of social media for recruitment in SMEs in con-nection with the current situation in the labour market in Europe. Second part of the paper brings selected primary data and first results of a survey carried out between Czech SMEs, mainly in the Liberec region. It confirms some barriers and deficient use of social media in HR processes and pro-poses future perspective and their potential for support of companies’ brand value. On the other hand Big businesses and executive recruiters are turning to social media in droves as a method of finding qualified job candidates. However it also confirms the social media become more and more important in the Czech companies not only for recruitment, but also for other important communication forms inside and outside companies.

Czech name

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Czech description

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Type

D - Article in proceedings

CEP classification

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OECD FORD branch

50204 - Business and management

Project

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Continuities

O - Projekt operacniho programu

Publication year

2018

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection

Proceedings of the International Conference on Liberec Informatics Forum

ISBN

978-80-7494-432-1

ISSN

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e-ISSN

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Number of pages

11

Pages from-to

62-72

Publisher name

Technická univerzita v Liberci

Place of publication

Liberec

Event location

Liberec

Event date

Jan 1, 2018

Type of event by nationality

WRD - Celosvětová akce

UT code for WoS article

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