Application of the corporate culture in the field of school management

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F49777513%3A23510%2F10%3A00503720" target="_blank" >RIV/49777513:23510/10:00503720 - isvavai.cz</a>

Result on the web

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DOI - Digital Object Identifier

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Result language

angličtina

Original language name

Application of the corporate culture in the field of school management

Original language description

The paper presents an application of concept of corporate culture. The school management is in the Czech Republic a new discipline in a progress. Our faculty has been offering special courses for headmasters since 1997. We began to create an applicationof marketing and management to education in co-operation with colleagues abroad and with other institutions which are focused on school management in the Czech Republic. We find the topic school culture highly important especially in the period of the education change. The paper presents a survey of school culture. Identification and evaluation of culture gap between existing culture and desired culture is a very important part of school self-evaluation process. The headmasters are key actors and responsible persons to culture change according to the Educational Act. Concept of organisational culture helps them to see the managed school in holistic approach. The survey of the school culture is focused on headmaster´s view of managed sch

Czech name

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Czech description

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Type

J_x - Unclassified - Peer-reviewed scientific article (Jimp, Jsc and Jost)

CEP classification

AE - Management, administration and clerical work

OECD FORD branch

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Project

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Continuities

V - Vyzkumna aktivita podporovana z jinych verejnych zdroju

Publication year

2010

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Name of the periodical

E + M. Ekonomie a Management

ISSN

1212-3609

e-ISSN

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Volume of the periodical

13

Issue of the periodical within the volume

3

Country of publishing house

CZ - CZECH REPUBLIC

Number of pages

6

Pages from-to

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UT code for WoS article

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EID of the result in the Scopus database

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