Motives and Barriers for Cooperation in Tourism Destination: Case of Pilsen Region

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F49777513%3A23510%2F19%3A43957507" target="_blank" >RIV/49777513:23510/19:43957507 - isvavai.cz</a>
Result on the web
<a href="https://www.vsh.cz/file.php?id=722" target="_blank" >https://www.vsh.cz/file.php?id=722</a>
DOI - Digital Object Identifier
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Result language
angličtina
Original language name
Motives and Barriers for Cooperation in Tourism Destination: Case of Pilsen Region
Original language description
Current situation in competitiveness in tourism is influenced by impacts of strong global competition. Small and Medium Enterprises could use cooperation as a tool how to succeed on the market. There are many of strategies of cooperation, e.g. strategic alliance, cluster, joint venture etc. Tourism, this is the field, where cooperation is needed more often. There are tendencies for cooperation between private sector, public sector and even between private and public sector like well-known public-private-partnership. This article is focused on the topic of cooperation in tourism field in Pilsen region and identifies main motives and barriers in cooperation there. Questionnaire survey had been used to get needed information about current state of cooperation. Results of survey show good relationship between public sector and private sector and also between public subjects each another. Survey identified lack of cooperation between professional organizations and Chamber of Commerce. Relations inside public sector are not good and close enough and there is definitely space for improvement. This article describes one specific example of current state of cooperation in region/destination only. Further research should be focused on bigger regions and comparison.
Czech name
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Czech description
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Project
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Continuities
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Publication year
2019
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

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