Strategic Management of Small and Medium-Sized Enterprises in The Czech-Austrian Context: Cultural and Language Specifics

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F60076658%3A12510%2F18%3A43898402" target="_blank" >RIV/60076658:12510/18:43898402 - isvavai.cz</a>
Alternative codes found
RIV/27132781:_____/18:N0000026
Result on the web
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DOI - Digital Object Identifier
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Result language
angličtina
Original language name
Strategic Management of Small and Medium-Sized Enterprises in The Czech-Austrian Context: Cultural and Language Specifics
Original language description
Small and medium-sized enterprises in the Czech context show certain specifics. Czech entrepreneurs are not very willing to establish close relationship with other organizations and even less abroad. This study is based on the assumption that one of the reasons for reluctance to establish contacts with foreign partners are the linguistic and cultural differences so as managers of these companies see them. The main objective of the presented study is to learn the approach of senior employees towards cooperation with enterprises in the neighboring foreign region. We focused on their view of cultural and language conflicts in communication. These are small and medium-sized enterprises in the South Bohemian region, which cooperate with local universities in technical degree programs (informatics, logistics, civil and mechanical engineering) and which can potentially increase employment in the labor market and in the Czech-Austrian border regions. We are interested in how the management of these companies see the language readiness and competence of employees in Upper Austria and the Czech Republic and the understanding of the needs of these companies in strategic management.
Czech name
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Czech description
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Project
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Continuities
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Publication year
2018
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection
Innovation Management and Education Excellence through Vision 2020
ISBN
978-0-9998551-0-2
ISSN
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e-ISSN
neuvedeno
Number of pages
7
Pages from-to
1508-1514
Publisher name
International Business Information Management Association, IBIMA
Place of publication
Miláno
Event location
Miláno
Event date
Apr 25, 2018
Type of event by nationality
EUR - Evropská akce
UT code for WoS article
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