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FARMERS' MARKET AT FLICKR SOCIAL NETWORK

The result's identifiers

  • Result code in IS VaVaI

    <a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F60460709%3A41110%2F17%3A75397" target="_blank" >RIV/60460709:41110/17:75397 - isvavai.cz</a>

  • Alternative codes found

    RIV/61384399:31130/17:00051101

  • Result on the web

  • DOI - Digital Object Identifier

Alternative languages

  • Result language

    angličtina

  • Original language name

    FARMERS' MARKET AT FLICKR SOCIAL NETWORK

  • Original language description

    Knowledge of Social networks is important for farmers because it will help them gain deep insights about social, cultural and environmental issues about peoples activities at the area of the farmers market. The objective of this paper is to determine communication content of Flickr social network. The results of the study are based on a sample of 552 most used hashtags in this network, based on the analysis of messages sent from around the world. The results identified top hashtags, that are associated with vegetables, fruit, flowers and the support of local farmers. Practical applications for marketing and business management are discussed at the end of the article.

  • Czech name

  • Czech description

Classification

  • Type

    D - Article in proceedings

  • CEP classification

  • OECD FORD branch

    50204 - Business and management

Result continuities

  • Project

  • Continuities

    S - Specificky vyzkum na vysokych skolach

Others

  • Publication year

    2017

  • Confidentiality

    S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Data specific for result type

  • Article name in the collection

    KNOWLEDGE FOR MARKET USE 2017: PEOPLE IN ECONOMICS – DECISIONS, BEHAVIOR AND NORMATIVE MODELS

  • ISBN

    978-80-244-5233-3

  • ISSN

  • e-ISSN

  • Number of pages

    8

  • Pages from-to

    739-746

  • Publisher name

    SOCIETAS SCIENTIARUM OLOMUCENSIS II, KRIZKOVSKEHO 10, OLOMOUC, 77900, CZECH REPUBLIC

  • Place of publication

    Olomouc

  • Event location

    Olomouc

  • Event date

    Sep 7, 2017

  • Type of event by nationality

    WRD - Celosvětová akce

  • UT code for WoS article