QUALITY AND REGIONAL BRAND GUTES VOM BAUERNHOF IN AUSTRIA: CUSTOMER´S RECOGNITION
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F60460709%3A41110%2F18%3A77396" target="_blank" >RIV/60460709:41110/18:77396 - isvavai.cz</a>
Alternative codes found
RIV/71226401:_____/18:N0100190
Result on the web
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DOI - Digital Object Identifier
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Alternative languages
Result language
angličtina
Original language name
QUALITY AND REGIONAL BRAND GUTES VOM BAUERNHOF IN AUSTRIA: CUSTOMER´S RECOGNITION
Original language description
This paper is focused on the test of recognition of one of the oldest food brands in Austria in the region Lower Austria- the brand Gutes vom Bauernhof. Paper presents the results of research in the Lower Austria region realized in years 2014 and 2015. The brand Gutes vom Bauernhof is well-working food labeling system established in 1998 in the Austrian region Lower Austria. It is the typical Austrian brand for small farmers which helps to make visible the small farmers and their products. This article brings the results of the recognition by this brand by consumers inhabitants of the Lower Austria region (Region of origin of the brand Gutes vom Bauernhof).
Czech name
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Czech description
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Classification
Type
D - Article in proceedings
CEP classification
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OECD FORD branch
50204 - Business and management
Result continuities
Project
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Continuities
S - Specificky vyzkum na vysokych skolach
Others
Publication year
2018
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Article name in the collection
AGRARIAN PERSPECTIVES XXVII. FOOD SAFETY – FOOD SECURITY. PROCEEDINGS of the 27th International Scientific Conference
ISBN
978-80-213-2890-7
ISSN
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e-ISSN
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Number of pages
6
Pages from-to
291-296
Publisher name
Czech University of Life Sciences Prague
Place of publication
Czech University of Life Sciences Prague
Event location
Czech University of Life Sciences Prague
Event date
Sep 19, 2018
Type of event by nationality
WRD - Celosvětová akce
UT code for WoS article
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