The Use of Aromatization and Smart Solutions in Selected Economic Sectors
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F60461373%3A22330%2F21%3A43922933" target="_blank" >RIV/60461373:22330/21:43922933 - isvavai.cz</a>
Result on the web
<a href="http://www.slpk.sk/eldo/2021/dl/9788055223957/9788055223957.html" target="_blank" >http://www.slpk.sk/eldo/2021/dl/9788055223957/9788055223957.html</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.15414/2021.9788055223957" target="_blank" >10.15414/2021.9788055223957</a>
Alternative languages
Result language
angličtina
Original language name
The Use of Aromatization and Smart Solutions in Selected Economic Sectors
Original language description
Innovative research solutions and consumer neuroscience represented by biometric, neuroscience and behavioral studies in both real and laboratory conditions enable businesses to make more effective strategic decisions. Subject of interest is the investigation of the targeted impact of the deployment of aroma in spaces on behaviour of visitors, customers and employees, as in both domestic and foreign markets the number of companies implementing aroma technology (i.e. aromatizing their facilities or create brand olfactory traces) and at the same time practically apply it in various sectors.
Czech name
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Czech description
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Classification
Type
B - Specialist book
CEP classification
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OECD FORD branch
50704 - Environmental sciences (social aspects)
Result continuities
Project
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Continuities
R - Projekt Ramcoveho programu EK
Others
Publication year
2021
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
ISBN
978-80-552-2359-9
Number of pages
103
Publisher name
Slovak University of Agriculture in Nitra
Place of publication
Nitra
UT code for WoS book
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