Effectiveness of DMO Websites as an Essential Marketing Tool
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F61384399%3A31120%2F23%3A00060066" target="_blank" >RIV/61384399:31120/23:00060066 - isvavai.cz</a>
Result on the web
<a href="https://drive.google.com/file/d/1kkLt5xh-jUzx0JIa3_7GjdkfnSORC_r_/view" target="_blank" >https://drive.google.com/file/d/1kkLt5xh-jUzx0JIa3_7GjdkfnSORC_r_/view</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.24132/jbt.2023.13.2.62_71" target="_blank" >10.24132/jbt.2023.13.2.62_71</a>
Alternative languages
Result language
angličtina
Original language name
Effectiveness of DMO Websites as an Essential Marketing Tool
Original language description
Main topics of the document: destination management organization (DMO); destination management; destination website; website evaluation; content analysis
Czech name
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Czech description
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Classification
Type
J<sub>ost</sub> - Miscellaneous article in a specialist periodical
CEP classification
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OECD FORD branch
50202 - Applied Economics, Econometrics
Result continuities
Project
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Continuities
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace
Others
Publication year
2023
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Name of the periodical
Trendy v podnikání
ISSN
2788-0079
e-ISSN
2788-0079
Volume of the periodical
13
Issue of the periodical within the volume
2
Country of publishing house
CZ - CZECH REPUBLIC
Number of pages
10
Pages from-to
62-71
UT code for WoS article
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EID of the result in the Scopus database
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