New approach to evaluate the TOWS matrix and its application in a mining company
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F61989100%3A27350%2F18%3A10239513" target="_blank" >RIV/61989100:27350/18:10239513 - isvavai.cz</a>
Result on the web
<a href="https://www.saimm.co.za/Journal/v118n12p1297.pdf" target="_blank" >https://www.saimm.co.za/Journal/v118n12p1297.pdf</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.17159/2411-9717/2018/v118n12a10" target="_blank" >10.17159/2411-9717/2018/v118n12a10</a>
Alternative languages
Result language
angličtina
Original language name
New approach to evaluate the TOWS matrix and its application in a mining company
Original language description
SWOT analyses and the closely related TOWS matrix are frequent starting points for an organization to develop its strategy. The paper deals with the evaluation of the TOWS matrix and presents three novel approaches to evaluate the different factors of the TOWS matrix, namely (1) approach to evaluate the factors with identical weights; (2) approach to evaluate factors with their weights determined within the different quadrants of the TOWS matrix; and (3) approach to evaluate factors with weights determined within the whole TOWS matrix. The third approach has two variants. The proposed approaches to evaluate the TOWS matrix were tested on a SWOT analysis of a significant mining company in the Czech Republic. The results imply that the strategy W-T (weaknesses-threats) is recommended in three cases, while the strategy S-T (strengths-threats) is recommended once. The paper may be valuable for managers responsible for strategic planning.
Czech name
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Czech description
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Classification
Type
J<sub>imp</sub> - Article in a specialist periodical, which is included in the Web of Science database
CEP classification
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OECD FORD branch
50204 - Business and management
Result continuities
Project
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Continuities
S - Specificky vyzkum na vysokych skolach
Others
Publication year
2018
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Name of the periodical
Journal of The South African Institute of Mining and Metallurgy
ISSN
2225-6253
e-ISSN
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Volume of the periodical
118
Issue of the periodical within the volume
12
Country of publishing house
ZA - SOUTH AFRICA
Number of pages
7
Pages from-to
1297-1303
UT code for WoS article
000453404400008
EID of the result in the Scopus database
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