Creating of the Scenarios of the Company Development Using MCDM Methods in Practice

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F61989100%3A27510%2F15%3A86094324" target="_blank" >RIV/61989100:27510/15:86094324 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Result language
angličtina
Original language name
Creating of the Scenarios of the Company Development Using MCDM Methods in Practice
Original language description
Every company that wants to succeed in the long term market environment should have a strategy that it will follow. Within the strategy of the firm, a company must make a decision which direction it will take. Bad decisions can have fatal consequences, while the correct strategic decisions can ensure the market advantage for the enterprise. Applying the conception of scenario creation becomes a starting point. Scenarios are defined as descriptions of possible states of the future development of the company surroundings. Concept of scenarios is then based on the creation of several scenarios of business environment development and on the preparing of various options strategies for each of them. During the implementation of the strategy it is possible toflexibly switch between pre-prepared versions of the strategy depending on an actual development in the business environment. The conception of scenario creation is the way that can help to effectively protect businesses against unexpect
Czech name
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Czech description
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Publication year
2015
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection
Online Conference Proceedings - 9th International Days of Statistics and Economics
ISBN
978-80-87990-06-3
ISSN
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e-ISSN
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Number of pages
11
Pages from-to
348-358
Publisher name
Melandrium
Place of publication
Slaný
Event location
Praha
Event date
Sep 10, 2015
Type of event by nationality
WRD - Celosvětová akce
UT code for WoS article
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