The Influence of GDPR on Activities of Social Enterprises

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F61989592%3A15210%2F20%3A73599222" target="_blank" >RIV/61989592:15210/20:73599222 - isvavai.cz</a>

Result on the web

<a href="https://link.springer.com/article/10.1007/s11036-020-01513-7#citeas" target="_blank" >https://link.springer.com/article/10.1007/s11036-020-01513-7#citeas</a>

DOI - Digital Object Identifier

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Result language

angličtina

Original language name

The Influence of GDPR on Activities of Social Enterprises

Original language description

Social enterprises use a variety of tools to communicate with the public. These tools include, in particular, enterprise websites, online stores integrated into these websites and social media profiles. Nowadays, especially social media is an important corporate communication platform. Because all these tools work with personal data, social enterprises must take into account the new European Union regulation. General Data Protection Regulation – a legal framework of the personal data protection in the European Union is a widely discussed topic at the moment. The aim of this paper is to research the frequency of the communication tools used by social enterprises in the Czech Republic and the influence of General Data Protection Regulation on these instruments. To achieve this aim, two research questions are identified. What is the frequency and combination of using enterprise websites, online stores and social media profiles as main marketing, business and communication tools among Social Enterprises in the Czech Republic. What is the influence of General Data Protection Regulation on these tools in terms of social enterprises?

Czech name

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Czech description

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Type

J_imp - Article in a specialist periodical, which is included in the Web of Science database

CEP classification

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OECD FORD branch

50204 - Business and management

Project

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Continuities

S - Specificky vyzkum na vysokych skolach

Publication year

2020

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Name of the periodical

MOBILE NETWORKS &amp; APPLICATIONS

ISSN

1383-469X

e-ISSN

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Volume of the periodical

25

Issue of the periodical within the volume

3

Country of publishing house

NL - THE KINGDOM OF THE NETHERLANDS

Number of pages

8

Pages from-to

860-867

UT code for WoS article

000516234300001

EID of the result in the Scopus database

2-s2.0-85079730229