The impact of factors influencing destination quality on overall customer satisfaction
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62156489%3A43110%2F13%3A00205757" target="_blank" >RIV/62156489:43110/13:00205757 - isvavai.cz</a>
Result on the web
<a href="http://dx.doi.org/10.11118/actaun201361072917" target="_blank" >http://dx.doi.org/10.11118/actaun201361072917</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.11118/actaun201361072917" target="_blank" >10.11118/actaun201361072917</a>
Alternative languages
Result language
angličtina
Original language name
The impact of factors influencing destination quality on overall customer satisfaction
Original language description
The paper deals with problems concerning tourist destination quality and the impact of individual factors on the overall satisfaction of a customer -- a visitor to a destination. The methodology is based on the evaluation of individual factors that wereidentified on the basis of previously conducted researches and that consider all attributes of a destination which visitors are able to evaluate on the basis of their experience and consequent satisfaction. The used data were obtained by a questionnairesurveys, the evaluation is qualitative, and the ten-degree Likert scale is used. The practical part of the paper will focus on creating a multidimensional regression model for overall customer satisfaction for evaluating individual quality factors. The objective of the paper is to identify factors that influence overall customer satisfaction the most; this will be done on the basis of the statistical importance of individual regression parameters. The analysis will be conducted for the d
Czech name
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Czech description
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Classification
Type
J<sub>x</sub> - Unclassified - Peer-reviewed scientific article (Jimp, Jsc and Jost)
CEP classification
AE - Management, administration and clerical work
OECD FORD branch
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Result continuities
Project
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Continuities
S - Specificky vyzkum na vysokych skolach
Others
Publication year
2013
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Name of the periodical
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis
ISSN
1211-8516
e-ISSN
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Volume of the periodical
61
Issue of the periodical within the volume
7
Country of publishing house
CZ - CZECH REPUBLIC
Number of pages
6
Pages from-to
2917-2922
UT code for WoS article
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EID of the result in the Scopus database
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