App launch for customer processes of a real estate company
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62156489%3A43110%2F19%3A43916710" target="_blank" >RIV/62156489:43110/19:43916710 - isvavai.cz</a>
Result on the web
<a href="https://doi.org/10.35940/ijitee.A4491.119119" target="_blank" >https://doi.org/10.35940/ijitee.A4491.119119</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.35940/ijitee.A4491.119119" target="_blank" >10.35940/ijitee.A4491.119119</a>
Alternative languages
Result language
angličtina
Original language name
App launch for customer processes of a real estate company
Original language description
A paperless office is not only environmentally friendly but also advantageous in many aspects. The digitalisation of documents and corresponding processes saves time, reduces mistakes and therefore realizes cost savings for companies. This time can be invested in better customer management. Real estate companies work with thousands of rented apartments and as many customers and thus have to maintain and manage a lot of customer related data. IT has already created manifold remedies with Enterprise-Resource-Planning (ERP) and Customer-Relationship-Management (CRM) systems and models, but there is still plenty of development potential to be exploited by integrating mobile solutions into the IT architecture. The main challenge thereby is not the programming of an app but the seamless integration into customer processes and the creation of customer acceptance and thus value. Therefore, it is investigated how mobile applications can better control customer processes and whether such an implementation is profitable. For this purpose, typical work and customer processes of real estate companies must be analysed, understood and transferred to appropriate mobile solutions. This paper examines the details which need to be considered in such projects.
Czech name
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Czech description
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Classification
Type
J<sub>SC</sub> - Article in a specialist periodical, which is included in the SCOPUS database
CEP classification
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OECD FORD branch
50204 - Business and management
Result continuities
Project
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Continuities
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace
Others
Publication year
2019
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Name of the periodical
International Journal of Innovative Technology and Exploring Engineering
ISSN
2278-3075
e-ISSN
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Volume of the periodical
9
Issue of the periodical within the volume
1
Country of publishing house
IN - INDIA
Number of pages
10
Pages from-to
607-616
UT code for WoS article
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EID of the result in the Scopus database
2-s2.0-85075207511