Importance of Strategic Management of SMEs in E-commerce

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62156489%3A43310%2F19%3A43917476" target="_blank" >RIV/62156489:43310/19:43917476 - isvavai.cz</a>

Result on the web

<a href="https://www.sav.sk/journals/uploads/1213133310%2019%20Svatosova%20+%20SR.pdf" target="_blank" >https://www.sav.sk/journals/uploads/1213133310%2019%20Svatosova%20+%20SR.pdf</a>

DOI - Digital Object Identifier

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Result language

angličtina

Original language name

Importance of Strategic Management of SMEs in E-commerce

Original language description

With the development of e-commerce, the area of interest of entrepreneurs and academics is focused on opportunities and strategic approaches to enhancing the competitiveness of enterprises that primarily trade electronically. This paper focuses on evaluating the importance of determinants of strategy and strategic management in the long-term development of small and medium-sized enterprises that primarily trade electronically and then to evaluate the importance of these determinants into the whole process of strategic management of enterprises primarily focused on e-commerce. The main aim of the paper is fulfilled through research carried out in several phases between a selected sample of small and medium enterprises oriented primarily on e-commerce. The collection and analysis of data from the research is realized by using the method of personal interviewing and the methods of statistical induction and descriptive statistics for the verification of the formulated main and partial hypotheses. The contribution of the paper is based on the identification of the importance of strategic management evaluated by SMEs focusing primarily on e-commerce, influencing their strategic position and the possibility of further development.

Czech name

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Czech description

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Type

J_imp - Article in a specialist periodical, which is included in the Web of Science database

CEP classification

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OECD FORD branch

50202 - Applied Economics, Econometrics

Project

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Continuities

S - Specificky vyzkum na vysokych skolach

Publication year

2019

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Name of the periodical

Ekonomický časopis

ISSN

0013-3035

e-ISSN

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Volume of the periodical

67

Issue of the periodical within the volume

10

Country of publishing house

SK - SLOVAKIA

Number of pages

21

Pages from-to

1090-1110

UT code for WoS article

000509927200005

EID of the result in the Scopus database

2-s2.0-85079907972