Retail core banking services e-banking client cluster identification

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62690094%3A18450%2F11%3A10068615" target="_blank" >RIV/62690094:18450/11:10068615 - isvavai.cz</a>

Result on the web

<a href="http://dx.doi.org/10.1016/j.procs.2010.12.195" target="_blank" >http://dx.doi.org/10.1016/j.procs.2010.12.195</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.1016/j.procs.2010.12.195" target="_blank" >10.1016/j.procs.2010.12.195</a>

Result language

angličtina

Original language name

Retail core banking services e-banking client cluster identification

Original language description

This paper is focused on retail core banking services market in the Czech Republic. There are presented the data analysis outcomes from expert web-system for client's bank costs computation and real-time bank offer comparison. Using nonhierarchical cluster analysis there are identified 5 client profiles by specific frequencies of bank services usage. Paper reveals that among the e-banking population there are expectable clusters so the unexpected cluster small businessmen that are not supposed to use retail products and cluster of strong desk usage preference clients by contrast to activated e-banking.

Czech name

—

Czech description

—

Type

J_x - Unclassified - Peer-reviewed scientific article (Jimp, Jsc and Jost)

CEP classification

AH - Economics

OECD FORD branch

—

Project

—

Continuities

S - Specificky vyzkum na vysokych skolach

Publication year

2011

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Name of the periodical

Procedia computer science

ISSN

1877-0509

e-ISSN

—

Volume of the periodical

2011

Issue of the periodical within the volume

3

Country of publishing house

NL - THE KINGDOM OF THE NETHERLANDS

Number of pages

6

Pages from-to

1205-1210

UT code for WoS article

000299159800193

EID of the result in the Scopus database

—