Multi-criteria models with trend evaluation in decision making support

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62690094%3A18450%2F11%3A10070754" target="_blank" >RIV/62690094:18450/11:10070754 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Result language
angličtina
Original language name
Multi-criteria models with trend evaluation in decision making support
Original language description
Decision making support by multi-criteria models with evaluation of trends is considered. Multi-criteria models are designed to satisfy the expectations of customers, and data based on customer preferences are used for modification of the parameters in the multi-criteria model. Various segments of customers are found and observed by cluster analysis. Prevailing trends in customers' behavior are reflected in trends for individual clusters, which enables predicting the future customers' preferences in individual segments. The recently developed method of cognitive hierarchy process (CHP) is applied to find the optimal offer of goods with respect to the customer needs and expectations.
Czech name
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Czech description
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Project
<a href="/en/project/GA402%2F09%2F0662" target="_blank" >GA402/09/0662: Decision making processes in autonomous systems</a><br>
Continuities
P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)<br>S - Specificky vyzkum na vysokych skolach

Publication year
2011
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection
Mathematical methods in economics 2011 : part I. : proceedings
ISBN
978-80-7431-058-4
ISSN
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e-ISSN
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Number of pages
6
Pages from-to
47-52
Publisher name
Professional publishing
Place of publication
Praha
Event location
Janská Dolina, Slovakia
Event date
Sep 6, 2011
Type of event by nationality
WRD - Celosvětová akce
UT code for WoS article
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