The most frequently used social network sites in travel and tourism – A Czech case study

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62690094%3A18450%2F16%3A50005579" target="_blank" >RIV/62690094:18450/16:50005579 - isvavai.cz</a>
Result on the web
—
DOI - Digital Object Identifier
—

Result language
angličtina
Original language name
The most frequently used social network sites in travel and tourism – A Czech case study
Original language description
The purpose of this study is to explore the most frequently used social network sites (SNSs) in travel and tourism by young Czech adults. The methods used in this article include a literature review in the acknowledged databases Web of Science, Scopus, ScienceDirect, and Springer, and a case study which focuses on the strengths, weaknesses, opportunities, and threats of the most frequently used SNSs by young university generation in the Czech Republic, more specifically, at the Faculty of Informatics and Management, University of Hradec Kralove. The findings show that the most popular SNSs are still general SNSs: Facebook and Twitter. As far as the field of travel and tourism is concerned, it is TripAdvisor, followed by Couchsurfing, Airbnb.com, and Booking.com.
Czech name
—
Czech description
—

Project
—
Continuities
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Publication year
2016
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection
Vision 2020 : innovation management, development sustainability, and competitive economic growth 2016
ISBN
978-0-9860419-8-3
ISSN
—
e-ISSN
neuvedeno
Number of pages
6
Pages from-to
2776-2781
Publisher name
IBIMA
Place of publication
Norristown
Event location
Seville, Spain
Event date
Nov 9, 2016
Type of event by nationality
WRD - Celosvětová akce
UT code for WoS article
000392785700282

Similar results(10)