Internet and Social Networks as a Support for Communication in the Business Environment - pilot study
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62690094%3A18450%2F17%3A50013576" target="_blank" >RIV/62690094:18450/17:50013576 - isvavai.cz</a>
Result on the web
<a href="https://uni.uhk.cz/hed/site/assets/files/1046/proceedings_2017_1.pdf" target="_blank" >https://uni.uhk.cz/hed/site/assets/files/1046/proceedings_2017_1.pdf</a>
DOI - Digital Object Identifier
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Alternative languages
Result language
angličtina
Original language name
Internet and Social Networks as a Support for Communication in the Business Environment - pilot study
Original language description
The paper brings comparison of gained data on utilization of various means of communication of small and medium size enterprises with clients and utilization of social networks for private and corporation purposes. The most frequently used social networks like Facebook, Twitter and Google+ were explored. The results were obtained using a questionnaire and a guided interview. Despite the significant expansion of social networking in personal life, this boom did not occur in a selected sample of businesses that participated in the pilot testing. The adopted methods demonstrated their potential and will be applied in the wide scale in the following stage of the research.
Czech name
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Czech description
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Classification
Type
D - Article in proceedings
CEP classification
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OECD FORD branch
50204 - Business and management
Result continuities
Project
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Continuities
S - Specificky vyzkum na vysokych skolach
Others
Publication year
2017
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Article name in the collection
Hradec economic days 2017
ISBN
978-80-7435-664-3
ISSN
2464-6059
e-ISSN
neuvedeno
Number of pages
7
Pages from-to
120-126
Publisher name
Gaudeamus
Place of publication
Hradec Králové
Event location
Hradec Králové
Event date
Jan 31, 2017
Type of event by nationality
WRD - Celosvětová akce
UT code for WoS article
000411661000013