Internal Communication Map From a System Theory Perspective

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62690094%3A18450%2F17%3A50013666" target="_blank" >RIV/62690094:18450/17:50013666 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Result language
angličtina
Original language name
Internal Communication Map From a System Theory Perspective
Original language description
ompany managements are facing an urgent need of change in the way of thinking in the management of communication flows within the company. Several studies have showed a significant link between internal communication and employee involvement, introducing innovations, safety at work, sickness absence, fluctuations and recruitment. The aim of this paper is to present a draft of the map of effective internal communication tools. Used methods are retrospective analysis of internal communication documents, guided interviews with managers and communications specialist. The basis of effective internal communication map is a strategic, tactical and operational plan for internal communication and integrated planning of communication tools and internal channels. The consistency between internal and external communication systems is formed from employer branding and corporate values that enhance the performance of the company but they also have an impact on recruitment, quality of candidates and ultimately on the image of the company and its financial results.
Czech name
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Czech description
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Publication year
2017
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection
SUSTAINABLE ECONOMIC GROWTH, EDUCATION EXCELLENCE, AND INNOVATION MANAGEMENT THROUGH VISION 2020, VOLS I-VII
ISBN
978-0-9860419-7-6
ISSN
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e-ISSN
neuvedeno
Number of pages
4
Pages from-to
1779-1782
Publisher name
IBIMA
Place of publication
Norristown
Event location
Vienna, Austria
Event date
May 3, 2017
Type of event by nationality
WRD - Celosvětová akce
UT code for WoS article
000410252701052

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