Do hotels benefit from hosting IIHF world championships? case of Prague and Bratislava hotel market

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62690094%3A18450%2F21%3A50018626" target="_blank" >RIV/62690094:18450/21:50018626 - isvavai.cz</a>

Alternative codes found

RIV/25619161:_____/21:N0000051

Result on the web

<a href="https://hrcak.srce.hr/261834" target="_blank" >https://hrcak.srce.hr/261834</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.37741/T.69.3.7" target="_blank" >10.37741/T.69.3.7</a>

Result language

angličtina

Original language name

Do hotels benefit from hosting IIHF world championships? case of Prague and Bratislava hotel market

Original language description

This paper focuses on the impact of hosting of IIHF World Championship on the local hotel market using the case of Prague (IIHF World Championship 2015) and Bratislava (IIHF World Championship 2011). Many previous studies were focused on the impact of hosting mega sports and cultural events on destination perception and visit rate during and after the event, perception of hosting these events by residents or the effect on the local economy. Using unique daily empirical data collected from 95 Prague hotels and 25 Bratislava hotels, key findings of this study show lack of long-run positive impact but a high short-run (immediate) effect. In the case of Prague, the main increase of market performance can be identified during the final stage of the tournament, mainly in selling room rates; for Bratislava, the significant effect was determined during the whole tournament, and the entire market never reached the same level of performance. The study shows the need to examine these effects further, emphasizing more variables like seasonality and market segmentation, revenue management, and destination management.

Czech name

—

Czech description

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Type

J_imp - Article in a specialist periodical, which is included in the Web of Science database

CEP classification

—

OECD FORD branch

50204 - Business and management

Project

—

Continuities

N - Vyzkumna aktivita podporovana z neverejnych zdroju

Publication year

2021

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Name of the periodical

Tourism

ISSN

1332-7461

e-ISSN

—

Volume of the periodical

69

Issue of the periodical within the volume

3

Country of publishing house

HR - CROATIA

Number of pages

11

Pages from-to

418-428

UT code for WoS article

000693429900007

EID of the result in the Scopus database

2-s2.0-85115355567