University Communication Activities in Relation to Intercultural Environment
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F70883521%3A28120%2F12%3A43868226" target="_blank" >RIV/70883521:28120/12:43868226 - isvavai.cz</a>
Alternative codes found
RIV/70883521:28130/12:43868226
Result on the web
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DOI - Digital Object Identifier
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Alternative languages
Result language
angličtina
Original language name
University Communication Activities in Relation to Intercultural Environment
Original language description
his study aims to present the results of media content analysis of media monitoring of Czech and Slovak universities with focus on the understanding of common and different features in communication with target groups by analysing 11.058 messages. The media interest was at the same time compared with research results of controlled communication with media through press releases of major Czech, Slovak and British universities, where 752 releases have been analysed. Furthermore, the study also identifiescommon and different features of university communications in intercultural environment.
Czech name
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Czech description
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Classification
Type
D - Article in proceedings
CEP classification
AM - Pedagogy and education
OECD FORD branch
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Result continuities
Project
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Continuities
S - Specificky vyzkum na vysokych skolach
Others
Publication year
2012
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Article name in the collection
Advances in Environment, Computational Chemistry & Bioscience
ISBN
978-1-61804-147-0
ISSN
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e-ISSN
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Number of pages
6
Pages from-to
435-440
Publisher name
Published by WSEAS Press
Place of publication
Montreux, Švýcarsko
Event location
Montreux, Švýcarsko
Event date
Dec 29, 2012
Type of event by nationality
WRD - Celosvětová akce
UT code for WoS article
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