A COMPARISON OF THE MARKET ORIENTATION OF SWISS AND CZECH BANKS
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F70883521%3A28120%2F13%3A43870347" target="_blank" >RIV/70883521:28120/13:43870347 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Alternative languages
Result language
angličtina
Original language name
A COMPARISON OF THE MARKET ORIENTATION OF SWISS AND CZECH BANKS
Original language description
The aim of this article is to inform about the differences in market orientation of banks on international level. Motivation for this study is based on economic events during the last years in banking sector. The banking sector has been marked through deep structural changes as the result of the economic changes. On this ground the research of this market orientation has been taken in consideration and conducted. The results are illustrated by a benchmark based on market orientation of Swiss and Czech banks.
Czech name
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Czech description
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Classification
Type
D - Article in proceedings
CEP classification
AE - Management, administration and clerical work
OECD FORD branch
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Result continuities
Project
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Continuities
S - Specificky vyzkum na vysokych skolach
Others
Publication year
2013
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Article name in the collection
9th Annual International Bata Conference for Ph.D. Students and Young Researchers
ISBN
978-80-7454-248-0
ISSN
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e-ISSN
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Number of pages
5
Pages from-to
1-5
Publisher name
Fakulta managementu a ekonomiky, UTB ve Zlíně
Place of publication
Zlín
Event location
Zlín
Event date
Apr 25, 2013
Type of event by nationality
WRD - Celosvětová akce
UT code for WoS article
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