ANALYSIS OF CONSUMER BEHAVIOUR IN REGIONAL ENERGY CONSUMPTION

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F70883521%3A28120%2F17%3A43875626" target="_blank" >RIV/70883521:28120/17:43875626 - isvavai.cz</a>

Result on the web

<a href="http://www.economyofregion.com/current/2017/64/2909/" target="_blank" >http://www.economyofregion.com/current/2017/64/2909/</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.17059/2017-1-14" target="_blank" >10.17059/2017-1-14</a>

Result language

angličtina

Original language name

ANALYSIS OF CONSUMER BEHAVIOUR IN REGIONAL ENERGY CONSUMPTION

Original language description

Consumer behavior is perceived as an investment which does not yield results in the short run. The tradi- tional economic theory of customer preferences is based on four main elements: customer income, the mar- ket price of goods, customer preferences, and behavioral assumption about the maximum of achievable ben- efits. Even though it sometimes might seem that equalizing energy consumption with behavior is not possi- ble, it can often be described as consequences of behavior, such as turning off the lights or thermostat level reduction for saving power. Our paper demonstrates how the psychological concept of consumer behavior ef - fects energy consumption. It provides recommendations about the incorporation of the idea of uncomplicated information availability for consumers taking into consideration their long-term habits. The novelty of this study is that psychological concept of consumer behavior effects energy consumption in each of the region, therefore, it is recommended to incorporate the idea of uncomplicated information availability for consumers taking into consideration long-term habits. The problem analyzed in the article is how consumer behavior in- fluences energy consumption. The aim of the article is to analyze the consumer behavior in energy consump- tion. The objectives of the study are two-fold: i) to analyze the element of consumer behavior from the theo- retical point of view, and ii) to investigate the patterns of energy consumption. The methods of the study are a logical and comparative analysis of literature, graphics, synthesis, and deduction. Our results and findings can be used by the stakeholders and policy-makers in preparing regional development economic policies and in designing the energy consumption strategies in the framework of the regional development

Czech name

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Czech description

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Type

J_SC - Article in a specialist periodical, which is included in the SCOPUS database

CEP classification

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OECD FORD branch

50202 - Applied Economics, Econometrics

Project

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Continuities

V - Vyzkumna aktivita podporovana z jinych verejnych zdroju

Publication year

2017

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Name of the periodical

Ekonomika regiona

ISSN

2411-1406

e-ISSN

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Volume of the periodical

13

Issue of the periodical within the volume

1

Country of publishing house

RU - RUSSIAN FEDERATION

Number of pages

10

Pages from-to

147-156

UT code for WoS article

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EID of the result in the Scopus database

2-s2.0-85016191563