The attitude of Czech university students to beer consumption from microbreweries

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F70883521%3A28120%2F21%3A63530418" target="_blank" >RIV/70883521:28120/21:63530418 - isvavai.cz</a>

Result on the web

<a href="https://potravinarstvo.com/journal1/index.php/potravinarstvo/article/view/1397" target="_blank" >https://potravinarstvo.com/journal1/index.php/potravinarstvo/article/view/1397</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.5219/1397" target="_blank" >10.5219/1397</a>

Result language

angličtina

Original language name

The attitude of Czech university students to beer consumption from microbreweries

Original language description

The questionnaire survey was focused on the relation of university students of generation Z in the Czech Republic to beer from microbreweries. The survey involved 1,103 respondents from among Czech university students. 1,004 respondents complied with the survey conditions (they had to belong to university students and consume beer). Although 98% of beer consumed in the Czech Republic is from industrial breweries, it has turned out that the proportion of students who consume beer from industrial breweries and microbreweries is almost the same. As for beer from microbreweries, students prefer classic beers of the Pilsen type. So far, these do not circulate in beer tourism in larger quantities. The respondents agree that beer tourism will compete successfully with wine tourism. For beer tourism to develop successfully, microbreweries must also offer catering, accommodation, and other services; beer baths are in high demand at present. The economic benefits of microbreweries are in several areas - they integrate into tourist destinations, use local raw materials for beer and food preparation, create new jobs, enhance abandoned breweries and contribute to the development of rural areas.

Czech name

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Czech description

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Type

J_SC - Article in a specialist periodical, which is included in the SCOPUS database

CEP classification

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OECD FORD branch

50204 - Business and management

Project

—

Continuities

V - Vyzkumna aktivita podporovana z jinych verejnych zdroju

Publication year

2021

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Name of the periodical

Potravinarstvo Slovak Journal of Food Sciences

ISSN

1338-0230

e-ISSN

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Volume of the periodical

15

Issue of the periodical within the volume

neuvedeno

Country of publishing house

SK - SLOVAKIA

Number of pages

9

Pages from-to

369-377

UT code for WoS article

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EID of the result in the Scopus database

2-s2.0-85105824467