THE INFLUENCE OF GENERATION Z’S PERCEPTION AND PSYCHOLOGICAL OWNERSHIP ON REPURCHASE INTENTION OF E-SHOPPING: AN EVIDENCE IN VIETNAM
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F70883521%3A28120%2F22%3A63544858" target="_blank" >RIV/70883521:28120/22:63544858 - isvavai.cz</a>
Result on the web
<a href="https://www.ieeca.org/journal/index.php/JEECAR/article/view/792" target="_blank" >https://www.ieeca.org/journal/index.php/JEECAR/article/view/792</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.15549/jeecar.v9i2.792" target="_blank" >10.15549/jeecar.v9i2.792</a>
Alternative languages
Result language
angličtina
Original language name
THE INFLUENCE OF GENERATION Z’S PERCEPTION AND PSYCHOLOGICAL OWNERSHIP ON REPURCHASE INTENTION OF E-SHOPPING: AN EVIDENCE IN VIETNAM
Original language description
One of the most significant achievements of Information Communication Technology (ICT) in commerce is e-shopping, which changes shopping behavior in the retail sector. This research examines how Generation Z’s perceptions of the e-shopping benefits and drawbacks and psychological ownership influence their online Repurchase intention in the Vietnamese context. The qualitative method through in-depth interview and quantitative method via a questionnaire survey is employed to assess the Generation Z-ers’ attitudes, perceptions, and psychology toward the benefits and drawbacks of e-shopping and their intention of choosing this channel for repurchasing. PLS-SEM will be associated to discover the relationships between Generation Zers’ psychological ownership, perceptions of e-shopping benefits and drawbacks, and their online Repurchase intention. Findings suggest that Generation Z-ers’ online Repurchase intention is due to Perceived benefits, Psychological ownership, and regardless of Perceived drawbacks. Furthermore, as a moderator of the effect of Perceived drawbacks on Repurchase intention, Psychological ownership may lessen the Generation Z-ers’ concerns of e-shopping drawbacks and enhance their online Repurchase intention.
Czech name
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Czech description
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Classification
Type
J<sub>imp</sub> - Article in a specialist periodical, which is included in the Web of Science database
CEP classification
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OECD FORD branch
50204 - Business and management
Result continuities
Project
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Continuities
S - Specificky vyzkum na vysokych skolach<br>I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace
Others
Publication year
2022
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Name of the periodical
Journal of Eastern European and Central Asian Research
ISSN
2328-8272
e-ISSN
2328-8280
Volume of the periodical
9
Issue of the periodical within the volume
2
Country of publishing house
US - UNITED STATES
Number of pages
20
Pages from-to
240-259
UT code for WoS article
000771942100001
EID of the result in the Scopus database
2-s2.0-85127665252