The moderating role of gamification toward intentions to use mobile payments applications in Bahrain: an integrated approach
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F70883521%3A28120%2F23%3A63568878" target="_blank" >RIV/70883521:28120/23:63568878 - isvavai.cz</a>
Result on the web
<a href="https://doi.org/10.1108/PRR-06-2022-0074" target="_blank" >https://doi.org/10.1108/PRR-06-2022-0074</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.1108/PRR-06-2022-0074" target="_blank" >10.1108/PRR-06-2022-0074</a>
Alternative languages
Result language
angličtina
Original language name
The moderating role of gamification toward intentions to use mobile payments applications in Bahrain: an integrated approach
Original language description
Purpose: Using an integrated theoretical model, this study aims to examine the moderating role of gamification in influencing intentions to use mobile payment applications in Bahrain. Design/methodology/approach: The current examination happens to be the first approximation in the context of Bahrain wherein an extended TPB-based model integrating variables from TAM and UTAUT2 is used along with gamification and situational influence to examine the intentions to use m-payment applications. Findings: The findings revealed that among the variates of the TPB, AT and PB significantly affect the intentions (IN) to use m-payment applications in Bahrain, but SN fails to affect intentions, similarly SI also fails to affect intentions thereby proving that the pandemic fails to drive the intention of the population under study toward using m-payment applications. However, when the application offers gamification (GM) features, SI significantly affects intentions through GM, thus experience along with situation drives intentions and this becomes the major theoretical contribution of the study. Practical implications: This examination offers useful practical implications in the form of the findings revealing that GM affects intentions to use m-payment applications and that GM moderates the relationship between perceived risk (PR) and IN, as well as SI and IN, which can be used by the service providers to improve the user experience and achieve better acceptance of their application. Originality/value: The novelty of the study lies in testing the integrated theoretical model in the context of a GCC nation, Bahrain.
Czech name
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Czech description
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Classification
Type
J<sub>SC</sub> - Article in a specialist periodical, which is included in the SCOPUS database
CEP classification
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OECD FORD branch
50201 - Economic Theory
Result continuities
Project
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Continuities
V - Vyzkumna aktivita podporovana z jinych verejnych zdroju
Others
Publication year
2023
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Name of the periodical
PSU Research Review
ISSN
2399-1747
e-ISSN
2398-4007
Volume of the periodical
neuveden
Issue of the periodical within the volume
neuvedeno
Country of publishing house
GB - UNITED KINGDOM
Number of pages
21
Pages from-to
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UT code for WoS article
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EID of the result in the Scopus database
2-s2.0-85171289811