Perception of the Service Quality in the Senior Tourism Market

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F75081431%3A_____%2F16%3A00001320" target="_blank" >RIV/75081431:_____/16:00001320 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Result language
angličtina
Original language name
Perception of the Service Quality in the Senior Tourism Market
Original language description
The paper deals with the preferences of seniors in tourism. The conducted research is divided into two parts. The first part seeks for an answer to the question what elements of tourist infrastructure stimulate seniors to travel, whereas the second part examines the preferences of seniors when choosing a spot for their stay. Preferences stated in the literature were the base for questions in the both parts of the questionnaire. The aim of this paper is to verify allegations formulated in the introduction and to find out preferences of seniors when travelling. Conclusions can be used as inspiration for entrepreneurs in tourism who target at the segment of the elderly people and also for destination management as one of the guideline how to prepare an attractive destination offer.
Czech name
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Czech description
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Publication year
2016
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection
Vision 2020: Innovation Management, Development Sustainability, and Competitive Economic Growth; Proceedings of the 28th International Business Information Management Association Conference (IBIMA)
ISBN
9780986041983
ISSN
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e-ISSN
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Number of pages
17
Pages from-to
741-757
Publisher name
Internationa Business Information Management Association (IBIMA)
Place of publication
Seville, Španělsko
Event location
Seville, Španělsko
Event date
Nov 9, 2016
Type of event by nationality
WRD - Celosvětová akce
UT code for WoS article
000392785700076

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