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Prototype of tourism product mady by design thinking principles

Project goals

To create database of local key development elements for further development of travel and tourism. To create prototype of tourism product made on the base of design thinking and design of services. To strengthen local unique aspects and facts to increase touristic attractiveness of region. Next goal is practical implementation of principles of Destination management and design services in travel and tourism. To emphasize local cross border interactions in the past and today.

Keywords

destination management

Public support

  • Provider

    Karlovarský kraj

  • Programme

    Programme of competitiveness development of Karlovy Vary Region - Innovation voucher

  • Call for proposals

    Inovační vouchery KVK 3 (SKKV201400001)

  • Main participants

  • Contest type

    VS - Public tender

  • Contract ID

    01236/2014-00

Alternative language

  • Project name in Czech

    Prototyp produktu cestovního ruchu podle principu designového myšlení

  • Annotation in Czech

    Vytvoření databáze klíčových prvků rozvojových témat a z nich vycházející návrh prototypu inovativního produktu cestovního ruchu vzniklého s použitím principu designového myšlení a designu služeb.

Scientific branches

  • R&D category

    IN - Innovation

  • CEP classification - main branch

    AK - Sport and leisure time activities

  • CEP - secondary branch

  • CEP - another secondary branch

  • 30306 - Sport and fitness sciences
    50901 - Other social sciences

Completed project evaluation

  • Provider evaluation

    V - Vynikající výsledky projektu (s mezinárodním významem atd.)

  • Project results evaluation

    There was was compiled a database of key elements for the creation of tourism products, which are based on historical and cultural exploration. 4 workshops were carried out and also a survey of the target groups, whose output is a prototype for a new tourist industry product. This prototype based on design thinking and design of service is ready for putting into practice.

Solution timeline

  • Realization period - beginning

    May 1, 2014

  • Realization period - end

    Oct 31, 2014

  • Project status

    U - Finished project

  • Latest support payment

    Jun 10, 2014

Data delivery to CEP

  • Confidentiality

    S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

  • Data delivery code

    CEP15-KKV-UE-U/01:1

  • Data delivery date

    Jun 23, 2015

Finance

  • Total approved costs

    205 thou. CZK

  • Public financial support

    170 thou. CZK

  • Other public sources

    0 thou. CZK

  • Non public and foreign sources

    35 thou. CZK

Recognised costs

205 CZK thou.

Public support

170 CZK thou.

0%


Provider

Karlovarský kraj

CEP

AK - Sport and leisure time activities

Solution period

01. 05. 2014 - 31. 10. 2014