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Cultural rebranding as a challenge for Czech society

The result's identifiers

  • Result code in IS VaVaI

    <a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00023205%3A_____%2F13%3A%230000285" target="_blank" >RIV/00023205:_____/13:#0000285 - isvavai.cz</a>

  • Result on the web

    <a href="http://www.idu.cz/cs/clanky-a-studie" target="_blank" >http://www.idu.cz/cs/clanky-a-studie</a>

  • DOI - Digital Object Identifier

Alternative languages

  • Result language

    angličtina

  • Original language name

    Cultural rebranding as a challenge for Czech society

  • Original language description

    The article is devoted to the geo-political demarcation of identity, the issue of the Czech cultural identity, and to the question of how the state institutions (e.g. Czech Tourism, Czech Centres) officially approach the issue of the Czech Republic?s branding. Moreover, it discusses the country?s position in the Anholt-GfK Roper Nation Brands Index and it provides recommendations of how to use culture in the country?s branding.

  • Czech name

  • Czech description

Classification

  • Type

    O - Miscellaneous

  • CEP classification

    AL - Art, architecture, cultural heritage

  • OECD FORD branch

Result continuities

  • Project

    <a href="/en/project/DF11P01OVV031" target="_blank" >DF11P01OVV031: Czech Cultural and Creative Industries Mapping</a><br>

  • Continuities

    P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)

Others

  • Publication year

    2013

  • Confidentiality

    S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů