Customer Focus and Profitability.
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216275%3A25310%2F05%3A00003382" target="_blank" >RIV/00216275:25310/05:00003382 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Alternative languages
Result language
angličtina
Original language name
Customer Focus and Profitability.
Original language description
This paper deals with relationship among companies? focus to customers, customers? satisfaction and their profitability to the company. It shows that only company? strong customer focus and measurement of de-averaging customer satisfaction allows managedifferentiated care about markets to higher company profitability and its future growth.
Czech name
Zaměření se na zákazníka a ziskovost
Czech description
This paper deals with relationship among companies? focus to customers, customers? satisfaction and their profitability to the company. It shows that only company? strong customer focus and measurement of de-averaging customer satisfaction allows managedifferentiated care about markets to higher company profitability and its future growth.
Classification
Type
D - Article in proceedings
CEP classification
AH - Economics
OECD FORD branch
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Result continuities
Project
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Continuities
S - Specificky vyzkum na vysokych skolach
Others
Publication year
2005
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Article name in the collection
Proceedings of the Int. Sci. Conf. "ECOMA 2005: Economy and Management of Enterprises in Transition Economies in the Global Market Environment"
ISBN
80-7194-806-3
ISSN
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e-ISSN
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Number of pages
4
Pages from-to
282-285
Publisher name
University of Pardubice
Place of publication
Pardubice
Event location
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Event date
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Type of event by nationality
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UT code for WoS article
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