Food Purchasing Behavior of Consumers on Farmers? Markets: a Case Study from the Region Dunajská Streda

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F60076658%3A12510%2F17%3A43897042" target="_blank" >RIV/60076658:12510/17:43897042 - isvavai.cz</a>
Result on the web
—
DOI - Digital Object Identifier
—

Result language
angličtina
Original language name
Food Purchasing Behavior of Consumers on Farmers? Markets: a Case Study from the Region Dunajská Streda
Original language description
The purchase of foods by consumers on farmers' markets is becoming a widespread phenomenon in Slovakia. Consumers are increasingly beginning to prefer the purchase of healthy foods from farmers' markets rather than supermarkets. For this reason, the article aims to characterize the motivation of consumers to purchase goods on farmers' markets; based on selected factors. The authors have identified three hypotheses that have been verified using statistical methods. The article presents results on a sample of 435 consumers from the region Dunajská Streda. One of the results of the survey is that revenue is not a decisive factor in their willingness to purchase goods on farmers? markets.
Czech name
—
Czech description
—

Project
—
Continuities
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Publication year
2017
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection
Proceedings of the 11th International Scientific Conference INPROFORUM 2017. Innovations, Enterprises, Regions and Management
ISBN
978-80-7394-667-8
ISSN
2336-6788
e-ISSN
2336-6788
Number of pages
7
Pages from-to
229-235
Publisher name
Jihočeská univerzita v Českých Budějovicích, Ekonomická fakulta
Place of publication
České Budějovice
Event location
České Budějovice
Event date
Nov 9, 2017
Type of event by nationality
EUR - Evropská akce
UT code for WoS article
—

Similar results(10)