Segmentation of rural tourists in the Czech Republic
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F60460709%3A41110%2F11%3A50907" target="_blank" >RIV/60460709:41110/11:50907 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Alternative languages
Result language
angličtina
Original language name
Segmentation of rural tourists in the Czech Republic
Original language description
The aim of this article is to determine the features that characterize the domestic rural tourists in the Czech Republic and separate them into groups. In order to fulfill this goal, an inquiry survey and statistical analysis of obtained data were realized. The results verified our hypothesis that the demand is different for different type of tourists and we were able to define 3 types of tourists: traditional, active, and passive. The passive tourists search mainly for tranquillity and rest, in our research mainly older people preferring longer stays. The traditional tourists favour visiting of natural and cultural landmarks. The active tourists are interesting in various types of activities, mainly in sports and social events.
Czech name
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Czech description
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Classification
Type
J<sub>x</sub> - Unclassified - Peer-reviewed scientific article (Jimp, Jsc and Jost)
CEP classification
BB - Applied statistics, operational research
OECD FORD branch
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Result continuities
Project
<a href="/en/project/WD-12-07-2" target="_blank" >WD-12-07-2: Delimitation of Suitable Areas for Development of Agricultural Tourism with Relationship to Exploitation of Objects for Firm Travel Movement</a><br>
Continuities
P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)
Others
Publication year
2011
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Name of the periodical
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis
ISSN
1211-8516
e-ISSN
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Volume of the periodical
LIX
Issue of the periodical within the volume
4
Country of publishing house
CZ - CZECH REPUBLIC
Number of pages
6
Pages from-to
117-122
UT code for WoS article
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EID of the result in the Scopus database
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