Food quality perception in the context of product origin in European Union countries: A study of generation Baby Boomers

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F61989100%3A27510%2F18%3A10240416" target="_blank" >RIV/61989100:27510/18:10240416 - isvavai.cz</a>
Result on the web
<a href="https://is.muni.cz/repo/1459476/ICEI-2018_Proceedings.pdf#page=1572" target="_blank" >https://is.muni.cz/repo/1459476/ICEI-2018_Proceedings.pdf#page=1572</a>
DOI - Digital Object Identifier
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Result language
angličtina
Original language name
Food quality perception in the context of product origin in European Union countries: A study of generation Baby Boomers
Original language description
The paper is focused on food quality perception in the context of product origin in European Union countries from the perspective of Baby Boomers generation. Its aim is to discover whether consumers of this generation consider food product origin as an indicator of product quality, to analyse the role of product origin in their purchase decision, to identify preference for product origin, to compare perceived quality of products originating from the Czech Republic or other European Union countries, and to identify European Union countries associated with high-quality and low-quality food. Theoretical background is related to impact of country of product origin on product quality perception, also generation Baby Boomers is characterized. In empirical part, the results of research study are presented. A total of 206 Baby Boomers respondents in the Czech Republic were interviewed. Chi-square test was undertaken to determine whether the way how consumers perceive the food quality and origin depends on their socio-demographic characteristics.
Czech name
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Czech description
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Project
<a href="/en/project/EE2.3.20.0296" target="_blank" >EE2.3.20.0296: Research team for modelling of economic and financial processes at VSB-TU Ostrava</a><br>
Continuities
P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)

Publication year
2018
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection
Proceedings of the 4th International Conference on European Integration 2018 : ICEI 2018 : May 17-18, 2018, Ostrava, Czech Republic. 3rd part
ISBN
978-80-248-4169-4
ISSN
2571-029X
e-ISSN
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Number of pages
9
Pages from-to
1571-1579
Publisher name
VŠB - Technical University of Ostrava
Place of publication
Ostrava
Event location
Ostrava
Event date
May 17, 2018
Type of event by nationality
EUR - Evropská akce
UT code for WoS article
000462093400178

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