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Preferences of men and women in the Czech Republic when shopping for food

The result's identifiers

  • Result code in IS VaVaI

    <a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62156489%3A43110%2F12%3A00179981" target="_blank" >RIV/62156489:43110/12:00179981 - isvavai.cz</a>

  • Result on the web

  • DOI - Digital Object Identifier

Alternative languages

  • Result language

    angličtina

  • Original language name

    Preferences of men and women in the Czech Republic when shopping for food

  • Original language description

    Buying behavior of men and women shows considerable differences. The individual stages of purchase decision-making process lead to convergence or conversely deepening of these differences. The paper provides results of analysis of chosen aspects of consumer behavior of men and women in the Czech Republic. It focuses on the grocery shopping in small-sized shops. Due to the complexity of the problem the research could not cover all aspects associated with this topic. It identifies who in a household is responsible for grocery shopping, how often and in what quantity of purchases. The paper examines to what extent is a purchase planned and by what a consumer is usually stimulated to an impulsive shopping. Further, it describes factors leading to a choiceof shopping place and to a satisfaction with shopping conditions. The primary data was collected through a method of in-depth interviews conducted from January to March 2011 on a sample of 56 respondents in the three smaller stores in the

  • Czech name

  • Czech description

Classification

  • Type

    J<sub>x</sub> - Unclassified - Peer-reviewed scientific article (Jimp, Jsc and Jost)

  • CEP classification

    AE - Management, administration and clerical work

  • OECD FORD branch

Result continuities

  • Project

  • Continuities

    S - Specificky vyzkum na vysokych skolach

Others

  • Publication year

    2012

  • Confidentiality

    S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Data specific for result type

  • Name of the periodical

    Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis

  • ISSN

    1211-8516

  • e-ISSN

  • Volume of the periodical

    60

  • Issue of the periodical within the volume

    7

  • Country of publishing house

    CZ - CZECH REPUBLIC

  • Number of pages

    8

  • Pages from-to

    425-432

  • UT code for WoS article

  • EID of the result in the Scopus database