Satisfaction of the Czech Bank Customers
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F70883521%3A28120%2F14%3A43871907" target="_blank" >RIV/70883521:28120/14:43871907 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Alternative languages
Result language
angličtina
Original language name
Satisfaction of the Czech Bank Customers
Original language description
The aim of the article was to quantify and compare the overall level of satisfaction of the Czech banking customers, the most important factors of satisfaction and dissatisfaction of these customers and number of used banking products and banks in 2014 compared to 2012. Research on the satisfaction of retail customers in the Czech Republic was conducted through a questionnaire survey in 2012 on a sample of 323 respondents, and in 2014 on a sample of 292 survey participants. The research results are evaluated through Pearson statistics. Our research confirmed that the Czech Republic remains on a relatively low position with satisfying its bank customers with provided services. The main reason for satisfaction was the ability to use electronic banking and most important reason for dissatisfaction were high priced products and services. Number of banking products used by the Czech banking clients did not change significantly.
Czech name
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Czech description
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Classification
Type
D - Article in proceedings
CEP classification
AE - Management, administration and clerical work
OECD FORD branch
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Result continuities
Project
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Continuities
S - Specificky vyzkum na vysokych skolach
Others
Publication year
2014
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Article name in the collection
Proceedings of the 11th International Scientific Conference European Financial Systems 2014
ISBN
978-80-210-7153-7
ISSN
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e-ISSN
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Number of pages
7
Pages from-to
184-190
Publisher name
Masarykova univerzita v Brně
Place of publication
Brno
Event location
Lednice
Event date
Jun 12, 2014
Type of event by nationality
EUR - Evropská akce
UT code for WoS article
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