The Antecedents of Consumer Online Shopping Usage in an Emerging Economy: A Conceptual Study
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F70883521%3A28120%2F22%3A63553398" target="_blank" >RIV/70883521:28120/22:63553398 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Alternative languages
Result language
angličtina
Original language name
The Antecedents of Consumer Online Shopping Usage in an Emerging Economy: A Conceptual Study
Original language description
In today’s dynamic environment, digital technologies are enabling innovation in the form of products, services, infrastructure, tools, systems, digital applications; and content, resulting in an enhanced consumer experience. Given that consumers are constantly looking forward to accessing foreign products and this phenomenon has been heightened by the outbreak of Covid-19, the goal of this study is to unearth the antecedents of online shopping usage in an emerging economy. Several studies have highlighted the behavioural aspects that influence the use of e-commerce platforms. However, some barriers and facilitators of online shopping usage in developing countries context remain unexplored. The study therefore reviewed and conceptualized some antecedents of online shopping through a critical review of literature sourced from databases including Google Scholar, Scopus, Emerald Insight, Web of Science, and EBSCO. Qualitative enquiry focusing on document analysis coupled was utilized to ascertain the antecedents of online shopping usage in an emerging economy. The literature reviewed suggests that product information, the effectiveness of a website, agent trust and perceived safety will either facilitate or hinder online shopping usage as these provide an indication of assurance of the product quality, real-time information accessibility as well as safe delivery of the product. A conceptual framework with hypothesised relationships between key constructs is developed for testing and validation. Implications of the study for online shopping usage in emerging economies are discussed.
Czech name
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Czech description
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Classification
Type
D - Article in proceedings
CEP classification
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OECD FORD branch
50204 - Business and management
Result continuities
Project
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Continuities
V - Vyzkumna aktivita podporovana z jinych verejnych zdroju
Others
Publication year
2022
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Article name in the collection
Proceedings of the 7 th International Conference on Finance and Economics
ISBN
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ISSN
2571-4287
e-ISSN
2695-1215
Number of pages
10
Pages from-to
120-129
Publisher name
National Library of Technology
Place of publication
Praha
Event location
Ho Chi Minh City
Event date
Sep 21, 2022
Type of event by nationality
WRD - Celosvětová akce
UT code for WoS article
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