Digital Recruitment through Social Networks

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F75081431%3A_____%2F23%3A00002490" target="_blank" >RIV/75081431:_____/23:00002490 - isvavai.cz</a>

Result on the web

<a href="https://www.richtmann.org/journal/index.php/ajis/article/view/13168" target="_blank" >https://www.richtmann.org/journal/index.php/ajis/article/view/13168</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.36941/ajis-2023-0002" target="_blank" >10.36941/ajis-2023-0002</a>

Result language

angličtina

Original language name

Digital Recruitment through Social Networks

Original language description

OBJECTIVE: Social networks have become a phenomenon of modern times, and their popularity is still growing. Platforms of these media provide space for various marketing strategies, including human resources management. The paper submitted focuses on the role of social networks, namely Facebook and LinkedIn, in the job search process from the perspective of a jobseeker. The objective of the paper is to describe the ways users use these networks for this purpose, to analyse their trend, and compare the results obtained with the results presented in the Scottish study “Using social media during job search” by John A. Mowbray and Hazel Hall (2021). METHODS: The basic data source is responses obtained through an online questionnaire and interviews showing the personal experience of four respondents with the networks under review. Based on the response, a comparison with the relevant findings published in the study by Mowbray and Hall (2021) was carried out. RESULTS: The results show the growing popularity of using Facebook and LinkedIn in job seeking from the side of jobseekers and point to the fact that the type of job searched influences user behaviour. These networks enable both active and passive search, represent a comfortable environment for jobseekers, and are used for building thematic groups. CONCLUSION: The contribution of this paper is the recommended implementation of Facebook and LinkedIn in the job search and recruitment process in order to maximize the efficiency of these processes. The authors also point out the lack of adequate studies concerning users of these networks in the Czech Republic.

Czech name

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Czech description

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Type

J_SC - Article in a specialist periodical, which is included in the SCOPUS database

CEP classification

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OECD FORD branch

50200 - Economics and Business

Project

—

Continuities

V - Vyzkumna aktivita podporovana z jinych verejnych zdroju

Publication year

2023

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Name of the periodical

Academic Journal of Interdisciplinary Studies

ISSN

2281-3993

e-ISSN

2281-4612

Volume of the periodical

12

Issue of the periodical within the volume

1

Country of publishing house

GB - UNITED KINGDOM

Number of pages

11

Pages from-to

13-23

UT code for WoS article

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EID of the result in the Scopus database

2-s2.0-85147860884