LinkedIn, a vocational social network, as a tool for promotion in selected healthcare service providers
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F70883521%3A28120%2F21%3A63535738" target="_blank" >RIV/70883521:28120/21:63535738 - isvavai.cz</a>
Result on the web
<a href="https://www.sciendo.com/article/10.2478/mmcks-2021-0017" target="_blank" >https://www.sciendo.com/article/10.2478/mmcks-2021-0017</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.2478/mmcks-2021-0017" target="_blank" >10.2478/mmcks-2021-0017</a>
Alternative languages
Result language
angličtina
Original language name
LinkedIn, a vocational social network, as a tool for promotion in selected healthcare service providers
Original language description
The use of social media platforms and other online tools in the human resource management area has become a common part of the HR manager work. Today, the main aim of every corporation is to have the right employees at the right time and in the right job positions. The main objective of this research paper was to identify whether the size of the selected healthcare service providers influences the existence of a profile on the vocational social network LinkedIn, the active use of the vocational social network LinkedIn for sharing a job vacancy and the active use of the vocational social network LinkedIn for promoting or building the employer brand. Three research hypotheses were defined. The collection of research data was carried out from October 2018 to January 2019. The conducted research has shown that the size of the selected healthcare service provider does not affect the active use of the vocational social network LinkedIn and sharing a job vacancy, promoting or building the employer brand.
Czech name
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Czech description
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Classification
Type
J<sub>SC</sub> - Article in a specialist periodical, which is included in the SCOPUS database
CEP classification
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OECD FORD branch
50204 - Business and management
Result continuities
Project
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Continuities
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace
Others
Publication year
2021
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Name of the periodical
Management and Marketing. Challenges for the Knowledge Society
ISSN
1842-0206
e-ISSN
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Volume of the periodical
16
Issue of the periodical within the volume
3
Country of publishing house
PL - POLAND
Number of pages
14
Pages from-to
286-299
UT code for WoS article
000705022200007
EID of the result in the Scopus database
2-s2.0-85117903537