Understanding Journalists on Twitter: The Czech Case
Identifikátory výsledku
Kód výsledku v IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216208%3A11230%2F17%3A10332256" target="_blank" >RIV/00216208:11230/17:10332256 - isvavai.cz</a>
Výsledek na webu
<a href="http://link.springer.com/chapter/10.1007/978-3-319-33865-1_28" target="_blank" >http://link.springer.com/chapter/10.1007/978-3-319-33865-1_28</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.1007/978-3-319-33865-1" target="_blank" >10.1007/978-3-319-33865-1</a>
Alternativní jazyky
Jazyk výsledku
angličtina
Název v původním jazyce
Understanding Journalists on Twitter: The Czech Case
Popis výsledku v původním jazyce
This article aims to show that journalists in different countries have different approaches to the use of Twitter. After looking at American and German research, it is fair to say that journalists generally perceive their posts on Twitter in relation to their profession. They do not consider Twitter only to be the private sphere. It is therefore important to understand them not only in the public sphere as a whole, but in large companies as well as in small and medium-sized enterprises (SMEs) too. The article examines six of the most popular Czech journalists' Twitter accounts. The following content analysis supports the conclusions of surveys from elsewhere. The article seeks to demonstrate that Czech journalists perceive Twitter more as a medium to support private conversations with other users than as a medium to promote the content of his or her publisher.
Název v anglickém jazyce
Understanding Journalists on Twitter: The Czech Case
Popis výsledku anglicky
This article aims to show that journalists in different countries have different approaches to the use of Twitter. After looking at American and German research, it is fair to say that journalists generally perceive their posts on Twitter in relation to their profession. They do not consider Twitter only to be the private sphere. It is therefore important to understand them not only in the public sphere as a whole, but in large companies as well as in small and medium-sized enterprises (SMEs) too. The article examines six of the most popular Czech journalists' Twitter accounts. The following content analysis supports the conclusions of surveys from elsewhere. The article seeks to demonstrate that Czech journalists perceive Twitter more as a medium to support private conversations with other users than as a medium to promote the content of his or her publisher.
Klasifikace
Druh
D - Stať ve sborníku
CEP obor
—
OECD FORD obor
50802 - Media and socio-cultural communication
Návaznosti výsledku
Projekt
—
Návaznosti
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace
Ostatní
Rok uplatnění
2017
Kód důvěrnosti údajů
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Údaje specifické pro druh výsledku
Název statě ve sborníku
Strategic Innovative Marketing
ISBN
978-3-319-33863-7
ISSN
2198-7246
e-ISSN
neuvedeno
Počet stran výsledku
7
Strana od-do
219-225
Název nakladatele
Springer International Publishing AG
Místo vydání
Cham
Místo konání akce
Mykonos, Greece
Datum konání akce
24. 9. 2015
Typ akce podle státní příslušnosti
WRD - Celosvětová akce
Kód UT WoS článku
000405332300028