Crisis Communication Challenges in Czech Pandemic Education: Recommendations for Strategic Communication in the Public Sector

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216208%3A11230%2F24%3A10482082" target="_blank" >RIV/00216208:11230/24:10482082 - isvavai.cz</a>

Výsledek na webu

<a href="https://doi.org/10.1108/S2398-391420240000007008" target="_blank" >https://doi.org/10.1108/S2398-391420240000007008</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.1108/S2398-391420240000007008" target="_blank" >10.1108/S2398-391420240000007008</a>

Jazyk výsledku

angličtina

Název v původním jazyce

Crisis Communication Challenges in Czech Pandemic Education: Recommendations for Strategic Communication in the Public Sector

Popis výsledku v původním jazyce

Government communication is an essential part of the democratic process - it interconnects various stakeholder groups with the public, while also enabling the functioning of democratic systems based on values such as human rights, freedom of speech and public participation in governance. Besides promoting government successes or measures, government communication should foster mutual two-way communications between government organisations and different stakeholder groups. Specifically, communication about potential risks and hazards can suddenly appear and are subject to a different communication modus operandi. The accessibility and comprehensiveness of government information play an important role in how citizens make decisions and behave. In critical times, governments are required to meaningful crisis communication strategies to address the needs of different stakeholders. However, the Czech Republic as a post-communist country has not yet fully developed an integrated system of government communication with various stakeholder groups. The ministerial PR departments serve merely as technical support and media relations assistants for the ministers. This chapter presents research results regarding how the Czech Ministry of Education communicated during the pandemic crisis, how its communications were received by key stakeholders, and what pitfalls in communication it faced. The chapter presents empirical evidence of government communication challenges in times of crisis in a post-communist country and thus addresses the gap in government communication knowledge concerning the role of democracy and stakeholder participation in transforming societies. The chapter concludes with practical implications to prevent failures in future crises.

Název v anglickém jazyce

Crisis Communication Challenges in Czech Pandemic Education: Recommendations for Strategic Communication in the Public Sector

Popis výsledku anglicky

Government communication is an essential part of the democratic process - it interconnects various stakeholder groups with the public, while also enabling the functioning of democratic systems based on values such as human rights, freedom of speech and public participation in governance. Besides promoting government successes or measures, government communication should foster mutual two-way communications between government organisations and different stakeholder groups. Specifically, communication about potential risks and hazards can suddenly appear and are subject to a different communication modus operandi. The accessibility and comprehensiveness of government information play an important role in how citizens make decisions and behave. In critical times, governments are required to meaningful crisis communication strategies to address the needs of different stakeholders. However, the Czech Republic as a post-communist country has not yet fully developed an integrated system of government communication with various stakeholder groups. The ministerial PR departments serve merely as technical support and media relations assistants for the ministers. This chapter presents research results regarding how the Czech Ministry of Education communicated during the pandemic crisis, how its communications were received by key stakeholders, and what pitfalls in communication it faced. The chapter presents empirical evidence of government communication challenges in times of crisis in a post-communist country and thus addresses the gap in government communication knowledge concerning the role of democracy and stakeholder participation in transforming societies. The chapter concludes with practical implications to prevent failures in future crises.

Druh

C - Kapitola v odborné knize

CEP obor

—

OECD FORD obor

50802 - Media and socio-cultural communication

Projekt

—

Návaznosti

I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Rok uplatnění

2024

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název knihy nebo sborníku

COMMUNICATION IN UNCERTAIN TIMES: HOW ORGANIZATIONS DEAL WITH ISSUES, RISKS AND CRISES

ISBN

978-1-83549-593-3

Počet stran výsledku

17

Strana od-do

109-125

Počet stran knihy

200

Název nakladatele

Emerald

Místo vydání

Leeds

Kód UT WoS kapitoly

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