Political Communication and Artificial Intelligence: Anticipated Problems and Unexpected Solution

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216208%3A11230%2F24%3A10494904" target="_blank" >RIV/00216208:11230/24:10494904 - isvavai.cz</a>

Výsledek na webu

<a href="https://doi.org/10.34135/mmidentity-2024-37" target="_blank" >https://doi.org/10.34135/mmidentity-2024-37</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.34135/mmidentity-2024-37" target="_blank" >10.34135/mmidentity-2024-37</a>

Jazyk výsledku

angličtina

Název v původním jazyce

Political Communication and Artificial Intelligence: Anticipated Problems and Unexpected Solution

Popis výsledku v původním jazyce

The paper summarizes and comments on the basic topics related to using artificial intelligence in political communication and journalism. Initially it presents the areas of risk and conflict, as they were identified by journalists in newsrooms and the professional public and authors looking into the ethics of journalism and, in particular, communications. It then goes on to give an overview of the first normative and regulatory initiatives, that being at both the international level and within the news organizations of states. It provides a case study of those Czech media houses (both public and private) that have already reflected the risks of AI in their ethical codes, the issues and problems that were focussed on and how detailed this reflection was (as of September 2024). The second part looks at (potentially) positive areas where AI can improve the quality of journalistic practice and outputs or even the quality of the public sphere overall. It concludes by opening the question of using artificial intelligence to analyse objectivity and balance in political coverage and journalism, as required by the Czech Republic&apos;s legislation concerning radio and television broadcasting.

Název v anglickém jazyce

Political Communication and Artificial Intelligence: Anticipated Problems and Unexpected Solution

Popis výsledku anglicky

The paper summarizes and comments on the basic topics related to using artificial intelligence in political communication and journalism. Initially it presents the areas of risk and conflict, as they were identified by journalists in newsrooms and the professional public and authors looking into the ethics of journalism and, in particular, communications. It then goes on to give an overview of the first normative and regulatory initiatives, that being at both the international level and within the news organizations of states. It provides a case study of those Czech media houses (both public and private) that have already reflected the risks of AI in their ethical codes, the issues and problems that were focussed on and how detailed this reflection was (as of September 2024). The second part looks at (potentially) positive areas where AI can improve the quality of journalistic practice and outputs or even the quality of the public sphere overall. It concludes by opening the question of using artificial intelligence to analyse objectivity and balance in political coverage and journalism, as required by the Czech Republic&apos;s legislation concerning radio and television broadcasting.

Druh

D - Stať ve sborníku

CEP obor

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OECD FORD obor

50802 - Media and socio-cultural communication

Projekt

—

Návaznosti

I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Rok uplatnění

2024

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Marketing Identity: Human vs. Artificial

ISBN

978-80-572-0487-9

ISSN

2729-7527

e-ISSN

—

Počet stran výsledku

10

Strana od-do

360-369

Název nakladatele

University of Ss. Cyril and Methodius in Trnava

Místo vydání

Trnava

Místo konání akce

Trnava

Datum konání akce

12. 11. 2024

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

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