AN EYE-TRACKING ANALYSIS OF VISUAL SEARCH TASK ON CARTOGRAPHIC STIMULI

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216224%3A14210%2F20%3A00114611" target="_blank" >RIV/00216224:14210/20:00114611 - isvavai.cz</a>

Nalezeny alternativní kódy

RIV/61989592:15310/20:73613797

Výsledek na webu

<a href="https://iccgis2020.cartography-gis.com/8ICCGIS-Vol1/8ICCGIS_Proceedings_Vol1_(3).pdf" target="_blank" >https://iccgis2020.cartography-gis.com/8ICCGIS-Vol1/8ICCGIS_Proceedings_Vol1_(3).pdf</a>

DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

AN EYE-TRACKING ANALYSIS OF VISUAL SEARCH TASK ON CARTOGRAPHIC STIMULI

Popis výsledku v původním jazyce

The theoretical research in cartography was recently boosted mostly by technological development, which enables the comfortable usage of various new and even traditional methodological approaches. For example, the Eye-tracking method can possibly provide deep insight into the process of map reading, especially in the case of simple tasks. The visual search is one of the basic tasks when users are dealing with cartographic stimuli. For the presented study, the symbol set was designed in order to create a logical system, varying in different graphic variables (shape, hue, etc.). The designed symbol set was used for the creation of experimental stimuli simulating large-scale maps. The stimuli were used for the test battery administered to twenty four participants using an eye-tracking device. The influence of the point symbol design (various graphic variables), the position of the point symbol in the map field, and also the properties of the map background on the visual search task was investigated.

Název v anglickém jazyce

AN EYE-TRACKING ANALYSIS OF VISUAL SEARCH TASK ON CARTOGRAPHIC STIMULI

Popis výsledku anglicky

The theoretical research in cartography was recently boosted mostly by technological development, which enables the comfortable usage of various new and even traditional methodological approaches. For example, the Eye-tracking method can possibly provide deep insight into the process of map reading, especially in the case of simple tasks. The visual search is one of the basic tasks when users are dealing with cartographic stimuli. For the presented study, the symbol set was designed in order to create a logical system, varying in different graphic variables (shape, hue, etc.). The designed symbol set was used for the creation of experimental stimuli simulating large-scale maps. The stimuli were used for the test battery administered to twenty four participants using an eye-tracking device. The influence of the point symbol design (various graphic variables), the position of the point symbol in the map field, and also the properties of the map background on the visual search task was investigated.

Druh

D - Stať ve sborníku

CEP obor

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OECD FORD obor

50103 - Cognitive sciences

Projekt

<a href="/cs/project/GC19-09265J" target="_blank" >GC19-09265J: Vliv sociokulturních faktorů a písma na percepci a kognici komplexních zrakových podnětů</a><br>

Návaznosti

P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)

Rok uplatnění

2020

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

8th International Conference on Cartography & GIS: PROCEEDINGS VOL.1

ISBN

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ISSN

1314-0604

e-ISSN

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Počet stran výsledku

6

Strana od-do

36-41

Název nakladatele

Bulgarian Cartographic Association

Místo vydání

Nessebar, Bulgaria

Místo konání akce

Nessebar, Bulgaria

Datum konání akce

1. 1. 2020

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

000853257000003