Reverse logistics: relationship between planning, strategy and profitability

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216224%3A14560%2F12%3A00081831" target="_blank" >RIV/00216224:14560/12:00081831 - isvavai.cz</a>

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Reverse logistics: relationship between planning, strategy and profitability

Popis výsledku v původním jazyce

The empirical research provides evidence that companies plan the activities related to reverse flows diversely; some companies formulate strategic plans for this field, others specify tactical or operational plans only, and significant part of companiesplan no reverse flows at all. Similarly, the strategic focus on reverse flows varies among companies in terms of its intensity and content. The article provides a piece of outcomes of an empirical research conducted among companies operating on Czech market. On the sample of 148 firms, a regression analysis was calculated to answer the question if the strategic aims and the formal planning of reverse flows are related to profitability of reverse logistics activities. The finding supports literature resources that provide either theoretical or empirical support of the existence of such relationships.

Název v anglickém jazyce

Reverse logistics: relationship between planning, strategy and profitability

Popis výsledku anglicky

The empirical research provides evidence that companies plan the activities related to reverse flows diversely; some companies formulate strategic plans for this field, others specify tactical or operational plans only, and significant part of companiesplan no reverse flows at all. Similarly, the strategic focus on reverse flows varies among companies in terms of its intensity and content. The article provides a piece of outcomes of an empirical research conducted among companies operating on Czech market. On the sample of 148 firms, a regression analysis was calculated to answer the question if the strategic aims and the formal planning of reverse flows are related to profitability of reverse logistics activities. The finding supports literature resources that provide either theoretical or empirical support of the existence of such relationships.

Druh

D - Stať ve sborníku

CEP obor

AE - Řízení, správa a administrativa

OECD FORD obor

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Projekt

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Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2012

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

CLC 2012 - Congress Proceedings

ISBN

9788087294369

ISSN

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e-ISSN

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Počet stran výsledku

6

Strana od-do

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Název nakladatele

TANGER

Místo vydání

Ostrava

Místo konání akce

Jeseník

Datum konání akce

7. 11. 2012

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

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