Translating the impact of internal and external factors in achieving the sustainable market competitiveness: the mediating role of management practices

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216275%3A25410%2F23%3A39920743" target="_blank" >RIV/00216275:25410/23:39920743 - isvavai.cz</a>

Výsledek na webu

<a href="https://www.cjournal.cz/files/481.pdf" target="_blank" >https://www.cjournal.cz/files/481.pdf</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.7441/joc.2023.01.10" target="_blank" >10.7441/joc.2023.01.10</a>

Jazyk výsledku

angličtina

Název v původním jazyce

Translating the impact of internal and external factors in achieving the sustainable market competitiveness: the mediating role of management practices

Popis výsledku v původním jazyce

The trend of market competitiveness in light of internal and external factors among sustainable communities is quite rare. Despite relative efforts, prior studies still paid limited attention to evaluating the role of internal and external factors in achieving market competitiveness in view of management practices. Hence, this study aims to examine the impact of internal (firm innovation) and external (business environment, environmental policies) factors in achieving sustainable market competitiveness via management practices in sustainable communities. Data were derived from the World Bank Enterprise Survey 2019 for Greece and analyzed through Partial Least Square Structural Equation Modeling (PLS-SEM). The findings show that management practices mediate the relationship between internal and external factors and sustainable market competitiveness in sustainable communities. The findings also reveal that firm innovation, management practices, and business environment have a significant positive relationship with sustainable market competitiveness. Surprisingly, environmental policies have a positive but insignificant relationship with sustainable market competitiveness in sustainable communities. These useful insights would enable practitioners and policymakers to develop more expedient management strategies to boost sustainable market competitiveness among firms and improve their image in sustainable communities. Even prior studies have paid wide attention to the indicators of market competitiveness, but this is the first study to highlight the market competitiveness in these domains. In the end, we provide several practical implications to elucidate the marketing expert to improve the degree of firm innovation, attain market competitiveness, focus on environmental policies, bring perfection in the business environment, and enhance efficiency in management practices to provide better services among sustainable communities.

Název v anglickém jazyce

Translating the impact of internal and external factors in achieving the sustainable market competitiveness: the mediating role of management practices

Popis výsledku anglicky

The trend of market competitiveness in light of internal and external factors among sustainable communities is quite rare. Despite relative efforts, prior studies still paid limited attention to evaluating the role of internal and external factors in achieving market competitiveness in view of management practices. Hence, this study aims to examine the impact of internal (firm innovation) and external (business environment, environmental policies) factors in achieving sustainable market competitiveness via management practices in sustainable communities. Data were derived from the World Bank Enterprise Survey 2019 for Greece and analyzed through Partial Least Square Structural Equation Modeling (PLS-SEM). The findings show that management practices mediate the relationship between internal and external factors and sustainable market competitiveness in sustainable communities. The findings also reveal that firm innovation, management practices, and business environment have a significant positive relationship with sustainable market competitiveness. Surprisingly, environmental policies have a positive but insignificant relationship with sustainable market competitiveness in sustainable communities. These useful insights would enable practitioners and policymakers to develop more expedient management strategies to boost sustainable market competitiveness among firms and improve their image in sustainable communities. Even prior studies have paid wide attention to the indicators of market competitiveness, but this is the first study to highlight the market competitiveness in these domains. In the end, we provide several practical implications to elucidate the marketing expert to improve the degree of firm innovation, attain market competitiveness, focus on environmental policies, bring perfection in the business environment, and enhance efficiency in management practices to provide better services among sustainable communities.

Druh

J_imp - Článek v periodiku v databázi Web of Science

CEP obor

—

OECD FORD obor

50204 - Business and management

Projekt

—

Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2023

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

Journal of Competitiveness

ISSN

1804-171X

e-ISSN

1804-1728

Svazek periodika

15

Číslo periodika v rámci svazku

1

Stát vydavatele periodika

CZ - Česká republika

Počet stran výsledku

4

Strana od-do

—

Kód UT WoS článku

000971315400003

EID výsledku v databázi Scopus

2-s2.0-85159146788