Wellness as a cure for the problems of Czech spas?

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216275%3A25510%2F21%3A39917581" target="_blank" >RIV/00216275:25510/21:39917581 - isvavai.cz</a>

Výsledek na webu

<a href="http://www.tandfonline.com/doi/abs/10.1080/24721735.2021.1908077?journalCode=rspa20" target="_blank" >http://www.tandfonline.com/doi/abs/10.1080/24721735.2021.1908077?journalCode=rspa20</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.1080/24721735.2021.1908077" target="_blank" >10.1080/24721735.2021.1908077</a>

Jazyk výsledku

angličtina

Název v původním jazyce

Wellness as a cure for the problems of Czech spas?

Popis výsledku v původním jazyce

The paper is focused on spas in the Czech Republic. Czech spas are unique in its extraordinary size, healing natural resources and treatment procedures, but also in the history and architecture of spa complexes in combination with spa landscape, gastronomic specialties and rich social life. In recent years, however, the spas have faced significant problems as insufficient funding, lack of qualified staff or fewer clients. The spas began to offer wellness services to improve their results. The aim of the paper is to present the current situation and to find out whether a greater focus on wellness can become a cure for the spas. The content analysis of the websites and the analysis of review sites related to the issue were used, but also the analysis of the annual reports of individual spa entities. The conclusion says that wellness activities can be used to solve the problem of the spa, but only that isn&apos;t enough. It is certainly necessary to increase the attractiveness of the spa offer, but also to invest in balneology research, support the education, maintain stable financial support from the state and make the most of marketing activities in order to preserve the medical function of the spas.

Název v anglickém jazyce

Wellness as a cure for the problems of Czech spas?

Popis výsledku anglicky

The paper is focused on spas in the Czech Republic. Czech spas are unique in its extraordinary size, healing natural resources and treatment procedures, but also in the history and architecture of spa complexes in combination with spa landscape, gastronomic specialties and rich social life. In recent years, however, the spas have faced significant problems as insufficient funding, lack of qualified staff or fewer clients. The spas began to offer wellness services to improve their results. The aim of the paper is to present the current situation and to find out whether a greater focus on wellness can become a cure for the spas. The content analysis of the websites and the analysis of review sites related to the issue were used, but also the analysis of the annual reports of individual spa entities. The conclusion says that wellness activities can be used to solve the problem of the spa, but only that isn&apos;t enough. It is certainly necessary to increase the attractiveness of the spa offer, but also to invest in balneology research, support the education, maintain stable financial support from the state and make the most of marketing activities in order to preserve the medical function of the spas.

Druh

J_SC - Článek v periodiku v databázi SCOPUS

CEP obor

—

OECD FORD obor

50204 - Business and management

Projekt

—

Návaznosti

I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Rok uplatnění

2021

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

International journal of spa and wellness

ISSN

2472-1735

e-ISSN

2472-1743

Svazek periodika

4

Číslo periodika v rámci svazku

1

Stát vydavatele periodika

GB - Spojené království Velké Británie a Severního Irska

Počet stran výsledku

17

Strana od-do

36-52

Kód UT WoS článku

—

EID výsledku v databázi Scopus

2-s2.0-85134164099