Corporate Social Responsibility for fair commercial practices and intellectual property – real potential

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F26482789%3A_____%2F19%3AN0000066" target="_blank" >RIV/26482789:_____/19:N0000066 - isvavai.cz</a>

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Corporate Social Responsibility for fair commercial practices and intellectual property – real potential

Popis výsledku v původním jazyce

This monograph is the result of an ambitious, innovative, multi-disciplinary and scientific research project conducted at the Metropolitan University Prague and supported by the Grant Agency of the Czech Republic, namely GA ČR No. 17-11867S. It presents and codifies an abundance of fresh information about the perception of sustainability, corporate social responsibility ("CSR"), (un) fair commercial practices and intellectual property ("IP") and their mutual support and possible synergy effects. This naturally involves both primary and secondary data and their processing by a battery of appropriate methods. The pertinent data was obtained and selected via complex investigative and open-minded research activities throughout a number of fields and branches, while directly and indirectly drawing from prior publications of the author of this monograph, especially books and articles that were published in 2017 and 2018. Following this, the yielded data was subjected to an investigative Meta-analysis while employing a comparative and holistic approach. Particular attention has been paid to the feasibility, effectiveness and efficiency of the potential of CSR to support the fairness of the commercial practices and the development of the IP assets, in particular inventions, innovations, and proper labelling in the EU. This leads to the ultimate key research question whether the current perception and setting of the CSR can or cannot help in the fight for fair competition and IP in the European context. Naturally, the global context is considered, nevertheless the top focus aims at the situation in the EU and in EU member states. Policies regarding CSR, unfair competition and IP are highly important for both EU and EU member states, and regarding all these three overlapping fields, the EU has engaged in harmonization efforts.

Název v anglickém jazyce

Corporate Social Responsibility for fair commercial practices and intellectual property – real potential

Popis výsledku anglicky

This monograph is the result of an ambitious, innovative, multi-disciplinary and scientific research project conducted at the Metropolitan University Prague and supported by the Grant Agency of the Czech Republic, namely GA ČR No. 17-11867S. It presents and codifies an abundance of fresh information about the perception of sustainability, corporate social responsibility ("CSR"), (un) fair commercial practices and intellectual property ("IP") and their mutual support and possible synergy effects. This naturally involves both primary and secondary data and their processing by a battery of appropriate methods. The pertinent data was obtained and selected via complex investigative and open-minded research activities throughout a number of fields and branches, while directly and indirectly drawing from prior publications of the author of this monograph, especially books and articles that were published in 2017 and 2018. Following this, the yielded data was subjected to an investigative Meta-analysis while employing a comparative and holistic approach. Particular attention has been paid to the feasibility, effectiveness and efficiency of the potential of CSR to support the fairness of the commercial practices and the development of the IP assets, in particular inventions, innovations, and proper labelling in the EU. This leads to the ultimate key research question whether the current perception and setting of the CSR can or cannot help in the fight for fair competition and IP in the European context. Naturally, the global context is considered, nevertheless the top focus aims at the situation in the EU and in EU member states. Policies regarding CSR, unfair competition and IP are highly important for both EU and EU member states, and regarding all these three overlapping fields, the EU has engaged in harmonization efforts.

Druh

B - Odborná kniha

CEP obor

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OECD FORD obor

50501 - Law

Projekt

<a href="/cs/project/GA17-11867S" target="_blank" >GA17-11867S: Komparace interakce práva proti nekalé soutěži a práva duševního vlastnictví a její důsledky ve středoevropském kontextu</a><br>

Návaznosti

P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)

Rok uplatnění

2019

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

ISBN

978-83-65605-15-3

Počet stran knihy

153

Název nakladatele

Institute of Economic Research

Místo vydání

Olsztyn

Kód UT WoS knihy

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