Globalisation and Disruptive Business Models in Africa

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F26482789%3A_____%2F22%3A10152522" target="_blank" >RIV/26482789:_____/22:10152522 - isvavai.cz</a>

Výsledek na webu

<a href="https://www.mup.cz/kalendar/globalisation-and-disruptive-business-models-in-africa/" target="_blank" >https://www.mup.cz/kalendar/globalisation-and-disruptive-business-models-in-africa/</a>

DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Globalisation and Disruptive Business Models in Africa

Popis výsledku v původním jazyce

Department of International Business cordially invites you to a guest lecture of Prof. Kobus Jonker from Tshwane School for Business and Society, Pretoria, South Africa, on Globalisation and Disruptive Business Models in Africa. Africa is unique in many ways and many obstacles such as lack of infrastructure can be considered as serious obstacles for future growth. Despite this, there are many examples of the development of new Business Models based on the principles of &quot;Bottom of the Pyramid&quot; and &quot;Innovative Disruption&quot;. As the term suggests, the &quot;bottom of the pyramid or BOP&quot; is used to describe the large group of consumers living at the bottom of the global economic or wealth pyramid. BOP represents a huge but overlooked consumer base and therefore a significant growth avenue, especially in the context of rising economic uncertainties and squeezed middle class in developed markets. Incorporating the BOP into an investment strategy for Africa is a smart and sustainable move that could benefit both the company and the consumers living at the BOP. Although it is tempting to discount the possibility of executing disruptive innovations in Africa because of the many obstacles to innovation on the continent, including poor infrastructure, the difficulty of doing business, and the very low incomes on the continent there are more and more examples of successful companies that emerged based on business models that are based on this principle. The lecture will focus on giving a good introduction and overview of the uniqueness of Africa and how within this context sustainable growth and business development is taking place.

Název v anglickém jazyce

Globalisation and Disruptive Business Models in Africa

Popis výsledku anglicky

Department of International Business cordially invites you to a guest lecture of Prof. Kobus Jonker from Tshwane School for Business and Society, Pretoria, South Africa, on Globalisation and Disruptive Business Models in Africa. Africa is unique in many ways and many obstacles such as lack of infrastructure can be considered as serious obstacles for future growth. Despite this, there are many examples of the development of new Business Models based on the principles of &quot;Bottom of the Pyramid&quot; and &quot;Innovative Disruption&quot;. As the term suggests, the &quot;bottom of the pyramid or BOP&quot; is used to describe the large group of consumers living at the bottom of the global economic or wealth pyramid. BOP represents a huge but overlooked consumer base and therefore a significant growth avenue, especially in the context of rising economic uncertainties and squeezed middle class in developed markets. Incorporating the BOP into an investment strategy for Africa is a smart and sustainable move that could benefit both the company and the consumers living at the BOP. Although it is tempting to discount the possibility of executing disruptive innovations in Africa because of the many obstacles to innovation on the continent, including poor infrastructure, the difficulty of doing business, and the very low incomes on the continent there are more and more examples of successful companies that emerged based on business models that are based on this principle. The lecture will focus on giving a good introduction and overview of the uniqueness of Africa and how within this context sustainable growth and business development is taking place.

Druh

W - Uspořádání workshopu

CEP obor

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OECD FORD obor

50601 - Political science

Projekt

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Návaznosti

N - Vyzkumna aktivita podporovana z neverejnych zdroju

Rok uplatnění

2022

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Místo konání akce

Praha

Stát konání akce

CZ - Česká republika

Datum zahájení akce

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Datum ukončení akce

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Celkový počet účastníků

62

Počet zahraničních účastníků

11

Typ akce podle státní přísl. účastníků

WRD - Celosvětová akce