Multinational companies in the Czech retail market

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F47813059%3A19520%2F11%3A%230001486" target="_blank" >RIV/47813059:19520/11:#0001486 - isvavai.cz</a>

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Multinational companies in the Czech retail market

Popis výsledku v původním jazyce

Globalization is a frequently used term nowadays. It is manifested by internationalization of market, market dominance, growing competition and expanding diversification, which is an attempt to eliminate risk in the market. Multinational companies are representatives of globalization. They have a great economic power and their influence over the market is growing. It is not just their economic strength, but also their political influence that can trouble us. Before 1989 the Czech retail market has beenisolated from world trends, the changes that were happening around the world were delayed by many years in the Czech Republic. After 1989, when there was a period of transformation, foreign trade chains entered Czech market. These chains were the ones that brought typical developmental trends, which were occurring in the developed markets since 70`s and 80`s. The aim of the chapter is a theoretical debate dealing with issues of globalization in trade and multinational companies and also

Název v anglickém jazyce

Multinational companies in the Czech retail market

Popis výsledku anglicky

Globalization is a frequently used term nowadays. It is manifested by internationalization of market, market dominance, growing competition and expanding diversification, which is an attempt to eliminate risk in the market. Multinational companies are representatives of globalization. They have a great economic power and their influence over the market is growing. It is not just their economic strength, but also their political influence that can trouble us. Before 1989 the Czech retail market has beenisolated from world trends, the changes that were happening around the world were delayed by many years in the Czech Republic. After 1989, when there was a period of transformation, foreign trade chains entered Czech market. These chains were the ones that brought typical developmental trends, which were occurring in the developed markets since 70`s and 80`s. The aim of the chapter is a theoretical debate dealing with issues of globalization in trade and multinational companies and also

Druh

C - Kapitola v odborné knize

CEP obor

AH - Ekonomie

OECD FORD obor

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Projekt

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Návaznosti

I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Rok uplatnění

2011

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název knihy nebo sborníku

Globalisation, Dimensions & Impacts

ISBN

978-0-9568256-2-9

Počet stran výsledku

25

Strana od-do

229-254

Počet stran knihy

464

Název nakladatele

IJOPEC Publication

Místo vydání

London

Kód UT WoS kapitoly

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