Tool for analysis of electronic commerce and its use in teaching

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F61989100%3A27240%2F14%3A86092460" target="_blank" >RIV/61989100:27240/14:86092460 - isvavai.cz</a>

Výsledek na webu

<a href="http://ieeexplore.ieee.org/document/7107557/" target="_blank" >http://ieeexplore.ieee.org/document/7107557/</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.1109/ICETA.2014.7107557" target="_blank" >10.1109/ICETA.2014.7107557</a>

Jazyk výsledku

angličtina

Název v původním jazyce

Tool for analysis of electronic commerce and its use in teaching

Popis výsledku v původním jazyce

This article deals with automated analysis of electronic commerce. It debates a tool for analysis of the competitive environment and its use in the area of e-learning. The tool is supposed to help students of both technical and economic disciplines to understand the issue of sales on the internet, to analyse the competitive environment, to respect technical, implementation, optimisation as well as economic and marketing indicators. The information amassed in this way enable taking strategic decisions and introducing innovations and modifications of sales portals. The article also includes a description of the results attained and the use of this tool in hands-on practical activities in teaching. The conclusion discusses further expansion potentials and possibilities for cooperation.

Název v anglickém jazyce

Tool for analysis of electronic commerce and its use in teaching

Popis výsledku anglicky

This article deals with automated analysis of electronic commerce. It debates a tool for analysis of the competitive environment and its use in the area of e-learning. The tool is supposed to help students of both technical and economic disciplines to understand the issue of sales on the internet, to analyse the competitive environment, to respect technical, implementation, optimisation as well as economic and marketing indicators. The information amassed in this way enable taking strategic decisions and introducing innovations and modifications of sales portals. The article also includes a description of the results attained and the use of this tool in hands-on practical activities in teaching. The conclusion discusses further expansion potentials and possibilities for cooperation.

Druh

D - Stať ve sborníku

CEP obor

—

OECD FORD obor

10201 - Computer sciences, information science, bioinformathics (hardware development to be 2.2, social aspect to be 5.8)

Projekt

—

Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2014

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

ICETA 2014 : 12th IEEE International Conference on Emerging eLearning Technologies and Applications : December 4-5, Starý Smokovec, The High Tatras, Slovakia

ISBN

978-1-4799-7740-6

ISSN

—

e-ISSN

neuvedeno

Počet stran výsledku

6

Strana od-do

115-120

Název nakladatele

IEEE

Místo vydání

Piscataway

Místo konání akce

Starý Smokovec

Datum konání akce

4. 12. 2014

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

000393504100017